Marketing Manager, Paid Social

Rover; Seattle (WA); Hybride; USD 90 000 - 130 000; Plein temps

Résumé du poste

Rover is seeking a Paid Social Marketing Manager to lead paid media strategy across Meta, TikTok, Reddit, and emerging platforms. You will oversee high-efficiency direct response campaigns at the lower funnel and brand-building initiatives at the upper funnel, with responsibility spanning US, Canada, the UK, and expanding EU markets.

The role is hybrid, requiring two days per week in the Downtown Seattle Office (Mondays and Thursdays).

Responsabilités

• Lead paid media strategy across Meta, TikTok, Reddit, and emerging platforms.
• Manage full-funnel budget and campaigns for US and international markets.

Description du poste

Who we are:

At Rover, pets and their people are at the heart of everything we do. We connect pet parents with trusted pet care across the U.S., Canada, Europe, and Australia.

Headquartered in Seattle and Barcelona, we’re a values driven, fast-growing tech company focused on building safe and personalized experiences tailored to the needs of each unique pet. We’re investing in AI as a business accelerator and provide every team member access to AI tools in service of creating better experiences for our community.

We are proud to be recognized as a great place to work, having been named among the 100 Best Companies to Work For in Seattle Business Magazine and Washington’s Best Workplaces in the Puget Sound Business Journal. At Rover we’re committed to creating an accessible, inclusive, and welcoming community, which starts with our employees.

Want to make an impact? Join our pack and come work (and play!) with us.

Who We're Looking for:

As Paid Social Marketing Manager, US and International, you'll lead paid media strategy across Meta, TikTok, Reddit, and emerging platforms such as Twitch. You'll manage a full-funnel budget: high-efficiency direct response campaigns at the lower funnel, brand-building and awareness work at the upper funnel, across the US, Canada, UK, and emerging EU markets. Reporting to the Director of Upper Funnel Marketing, you'll sit at the intersection of performance marketing, brand storytelling, and influencer partnerships, making sure the paid budget amplifies what's already working organically and while ensuring a cohesive brand experience across marketing touchpoints.

This is a hybrid position that has the minimum expectation to work out of our Downtown Seattle Office two days per week on Mondays and Thursdays. For this reason, candidates must be based in the Greater Seattle Area or willing to relocate.