Marketing Manager: Omni‑Channel Growth & Loyalty

Chico's FAS, Inc DBA Chico's Retail Services, Inc; Fort Myers (FL); Presencial; USD 80 000 - 110 000; Tempo integral

Resumo da oferta

Soma, a brand of KnitWell Group, invites candidates for a marketing role based in Fort Myers, FL, within the Corporate FAS Retail Services team. You will drive seasonal promotions and partner with merchandising, design, store operations, data analytics and customer service to deliver compelling campaigns.

In collaboration with Marketing leadership, you will manage omni-channel briefs, test campaigns, and apply customer insights to reduce churn, grow loyalty and strengthen the brand across

Qualificações

• Bachelor’s degree in Business, Marketing or related field required.
• MBA preferred.
• 5+ years of related marketing experience with high service brands.

Responsabilidades

• Support all marketing strategies, short and long term, with cross-functional teams.
• Develop plans to optimize seasonal promotional programs across channels.
• Create and manage Omni briefs to support marketing strategies.
• Analyze customer insights with research to guide campaigns.
• Collaborate with analytics to measure strategy effectiveness and inform budgets.
• Assist in loyalty programs and customer retention initiatives.

Conhecimentos

Marketing strategy

Project management

Cross-functional collaboration

Data interpretation

Communication skills

Formação académica

Bachelor’s Degree in Business, Marketing or related field

MBA preferred

Descrição da oferta de emprego

Soma, a brand of KnitWell Group, invites candidates for a marketing role based in Fort Myers, FL, within the Corporate FAS Retail Services team. You will drive seasonal promotions and partner with merchandising, design, store operations, data analytics and customer service to deliver compelling campaigns.

In collaboration with Marketing leadership, you will manage omni-channel briefs, test campaigns, and apply customer insights to reduce churn, grow loyalty and strengthen the brand across