Marketing Manager, Global Marketing Communications

HireTalent; Pawtucket (RI); On-site; USD 60,000 - 100,000; Full time

Job summary

An established industry player seeks a dynamic Marketing Manager to oversee global marketing communications for iconic brands. In this pivotal role, you will collaborate with diverse teams to create compelling marketing assets and campaigns that resonate with consumers across various markets. Your expertise in project management and consumer insights will drive impactful strategies that enhance brand visibility and engagement. Join a vibrant team where creativity meets strategy, and your contributions will shape the future of marketing for beloved franchises. If you're passionate about storytelling and innovation, this is the opportunity for you!

Qualifications

• 5+ years of experience in Marketing/Advertising/Media across multiple audience segments.
• Strong project management skills with the ability to meet tight deadlines.

Responsibilities

• Manage global marketing communications for the Disney Action Portfolio.
• Collaborate with cross-functional teams to deliver impactful marketing assets.

Skills

Project Management

Marketing Strategy

Consumer Insights

Digital Marketing

Stakeholder Relationship Management

Presentation Skills

Global Market Trends Awareness

Data Interpretation

Education

Bachelor's degree in Marketing

MBA

Job description

Job Title: Marketing Manager
Job Location: Pawtucket, RI
Job Duration: 5 Months on W2

Description:

This Marketing Manager will manage global marketing communications activations and execution for brands across our Disney Action Portfolio including Marvel & Star Wars. This person will collaborate with key cross-functional internal and external teams such as product, consumer insights, retail, PR, social, creative, media, agencies, and partners to deliver outstanding toolkits that will be leveraged across all regions and execute plans in the US.

1. Eventize and showcase the product, managing the creation of consumer-facing assets for advertising and marketing messaging.
2. Work with creative teams to develop content & assets for digital and influencer marketing, retail/eComm, and social. Manage briefing process through delivery of assets including stakeholder alignment & approvals.
3. Understand what makes consumers tick and how and where to reach them.
4. Ensure assets efficiently reach target audiences in impactful ways that are culturally relevant and scalable for markets.
5. Leverage resources and collaborate with cross-functional teams to ensure global campaigns are delivered and completed on time and on budget.
6. Accurate management and tracking of timelines, deliverables, and budgets.
7. Reporting performance based on key metrics.
8. Ensure day-to-day marketing inquiries from regions and internal/external partners are being actioned.
9. Manage preparations & pitch at internal leadership meetings and presentations.
10. Evaluate and implement improvements (as appropriate) to internal processes to enhance collaboration, communication, efficiency, and relationships across key partners.

Required Skills:

• Bachelor's degree in Marketing, Communication, Advertising or related field
• 5 years + experience specifically in Marketing/Advertising/Media within Client industry and across multiple audience segments
• Excellent project management skills, highly proactive, able to juggle multiple priorities and meet tight deadlines
• Experience working with international teams, possessing a thorough understanding of global market trends and awareness of the nuances of each territory
• Excellent rapport builder able to develop strong stakeholder relationships at all levels
• First-rate presentation skills – able to build and create strong and concise stories through both verbal and written presentation
• Highly resourceful, tenacious, and able to work autonomously
• Experience using consumer insights, innovation, and key trends to deliver fresh consumer campaigns that deliver on KPIs
• Solid consumer-centric mindset and commercial foresight, possessing demonstrated ability to use and interpret data, both quantitative and qualitative, to influence decisions
• Relentless curiosity, passion, good humor, and inspiration.

Super-human strength, Jedi training, and ability to transform not required but preferred.

Required Education:
Bachelor's, MBA Preferred

Required Years of Experience:
Mid-Level - Requires technical knowledge, training and understanding of a job's requirements. Typically possesses 3 to 6 years of relevant work experience.