Marketing Manager, CRE Marketing & Investor Relations

The Edge Development Group; Houston (TX); On-site; USD 85,000 - 125,000; Full time

Job summary

The Edge Development Group in Houston seeks a Marketing Manager to lead brand, content, CRM, events, and property marketing initiatives. This individual contributor role demands strategic vision, hands-on execution, and strong cross-functional collaboration with investors, lenders, brokers, and leadership.

You will own campaigns, manage external vendors, drive social media and PR, maintain marketing collateral, and oversee the company website, using data-driven insights to guide decisions and

Qualifications

• 6+ years of marketing experience in commercial real estate or related fields.
• Proven CRM implementation & data governance experience.
• Track record of managing external vendors against budgets.
• Strong written and verbal communication for investor, broker, and media audiences.
• Experience planning events, sponsorships, and measuring ROI.
• Ability to manage multiple workstreams with minimal supervision.

Responsibilities

• Lead property marketing campaigns with listing teams and regional offices.
• Plan and execute events and sponsorships with ROI tracking.
• Grow social media presence and coordinate press with PR resources.
• Maintain marketing collateral library; ensure brand consistency.
• Develop investor and lender relationships through targeted outreach.
• Own website and lead a redesign using analytics.
• Manage external vendors with clear specs and budgets.
• Coordinate quarterly messaging aligned with market position.

Skills

Marketing strategy

CRM platforms

Vendor management

Communications

Event planning

Content marketing

Budget management

Investor communications

Brand management

Analytics

Job description

The Edge Development Group in Houston seeks a Marketing Manager to lead brand, content, CRM, events, and property marketing initiatives. This individual contributor role demands strategic vision, hands-on execution, and strong cross-functional collaboration with investors, lenders, brokers, and leadership.

You will own campaigns, manage external vendors, drive social media and PR, maintain marketing collateral, and oversee the company website, using data-driven insights to guide decisions and