Marketing Manager – Construction

International Association of Plumbing and Mechanical Officials (IAPMO); Baton Rouge, Northern (LA, KY); Hybrid; USD 65,000 - 75,000; Full time

Benefits offered by this job

401(k) match up to 3%

Health Insurance

Annual incentive program

Company-paid life insurance

Vacation and sick leave

Education opportunities

Referral bonuses and loyalty rewards

Job summary

Cornerstone Flooring Companies in Baton Rouge seeks a Marketing Manager – Construction to lead marketing across Commercial, Multifamily, and Residential divisions. You will blend digital marketing, content, brand management, campaign planning, lead generation, and sales support to strengthen market presence and drive growth.

The role requires 3+ years of marketing experience in B2B or construction, a relevant degree, and hands-on skills across the digital mix.

Qualifications

• 3+ years of marketing experience in B2B or construction markets.
• Bachelor’s degree in marketing, communications, business, or related field preferred.
• Experience with digital marketing, content, and lead generation.

Responsibilities

• Develop B2B marketing campaigns to support sales and lead gen.
• Manage website, social media, email marketing, and digital channels.
• Create content, collateral, presentations, features, and campaigns.
• Maintain brand standards across the company.
• Develop marketing plans for Commercial, Multifamily, and Residential markets.
• Manage calendars, vendors, and outside partners.
• Track performance and identify improvement opportunities.
• Create and maintain marketing SOPs.
• Manage branded merchandise and internal apparel store.

Skills

Digital marketing

Content marketing

Brand management

Campaign planning

Lead generation

Sales support

B2B marketing

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

CMS (e.g., WordPress)

Email marketing tools

Social media management tools

Job description

Marketing Manager – Construction | $65,000–$75,000 annually | Baton Rouge, Louisiana

Have you worked in the construction or flooring industry? Do you have a strong digital marketing background and know how to make the different elements of digital marketing work together?

The role

Cornerstone Flooring Companies is seeking a Marketing Manager – Construction to lead marketing activity across our Commercial, Multifamily, and Residential divisions.

This role is ideal for a strong marketing generalist with hands-on experience across the digital mix. You will combine digital marketing, content, brand management, campaign planning, lead generation, and sales support to help strengthen our market presence and support business growth.

Key Responsibilities

• Develop B2B marketing campaigns that support sales and lead generation.
• Manage website, social media, email marketing, and other digital channels.
• Create content, sales collateral, presentations, project features, and campaigns.
• Maintain consistent brand standards across the company.
• Develop marketing plans for Commercial, Multifamily, and Residential audiences.
• Manage marketing calendars, workflows, vendors, and outside partners.
• Track marketing performance and identify opportunities to improve results.
• Create and maintain marketing Standard Operating Procedures.
• Manage branded merchandise and the internal apparel store.

About our company

Cornerstone Flooring Companies operates across Commercial, Multifamily, and Residential flooring markets, working with a broad range of customers across the construction industry.

The Benefits

• $65,000–$75,000 annual salary
• 401(k) match up to 3%
• Health Insurance
• Annual incentive program
• Company-paid life insurance
• Vacation and sick leave
• Education opportunities
• Referral bonuses and loyalty rewards

The person

• Creative, organized, and self-motivated, with the ability to think strategically and execute effectively.
• Strong communicator with broad B2B, digital marketing, brand, content, campaign, and lead generation experience.
• Comfortable taking ownership of projects from idea through completion.
• 3+ years of relevant marketing experience; bachelor’s degree in marketing, Communications, Business, or a related field preferred.
• Experience in commercial construction, architecture & design, building materials, commercial interiors, multifamily, real estate development, or residential design.