Marketing Manager

Nmble Hiring Solutions; United States; On-site; USD 90,000 - 130,000; Full time

Job summary

Nmble Hiring Solutions is hiring its first Marketing Manager to own growth engines: B2B lead generation and recruitment marketing across four practices. You’ll design strategy, run programs, and measure ROI, with direct reporting to the Co-Founder and collaboration with recruiters and the sales team.

The role is hands-on and startup-like, offering ownership, clear impact on revenue, and a chance to shape how the Nmble brand shows up in the market. Strong writing and analytics are essential.

Qualifications

• 5+ years in B2B marketing with demand/lead-gen ownership.
• Proven pipeline generation for sales with measurable results.
• Hands-on with a CRM and marketing automation tools.
• Strong writing for LinkedIn and social content.
• Ability to manage multiple brands or business lines.

Responsibilities

• Create and own integrated marketing plan across four practices.
• Define target personas and budget; set quarterly priorities.
• Plan and run demand-generation campaigns and outbound sequences.
• Grow LinkedIn presence and develop thought-leadership content.
• Develop employer-brand and candidate-attraction campaigns.
• Own content, SEO, and email marketing calendars.

Skills

B2B marketing

Demand generation

Lead generation

CRM tools

Apollo.io

LinkedIn Navigator

Strong writing

Multi-brand work

Education

Bachelor's degree in marketing or related field

Tools

Apollo.io

LinkedIn Sales Navigator

CRM platforms

WordPress/Webflow

Canva/Adobe

Job description

Nmble is a certified woman-owned, certified small business helping companies hire smarter and build stronger teams. We're a growing, founder-led firm, a member of the American Staffing Association and BBB Accredited.

Today we operate four practices under one brand:

• Nmble Hiring Solutions — our hub for direct hire, contract and contract-to-hire recruiting across sales, technology, finance, lending, learning & development and more.
• Nmble Medical — healthcare staffing for practices and medical-device organizations, from clinical support to field service.
• Nmble Workforce Advisory — consulting on workforce planning and talent acquisition strategy, including building TA teams and integrating AI into recruiting.
• Nmble Manufacturing — talent solutions for manufacturing, industrial and supply chain employers.

We're hiring our first Marketing Manager to own two engines that drive our growth: B2B lead generation (bringing in new clients) and recruitment marketing (attracting great candidates). You'll build the strategy, run the programs and measure what works across all four Nmble practices.

This is a hands-on, high-ownership role in a start-up environment. You'll report directly to our Co-Founder, work closely with our recruiters and sales team, and have real influence on how the Nmble brand shows up in the market. If you like building from the ground up and seeing your work tie directly to revenue and placements, this is for you.

What you'll do

Strategy and planning

• Build and own an integrated marketing plan covering Nmble Hiring Solutions, Nmble Medical, Nmble Workforce Advisory and Nmble Manufacturing.
• Define target industries, buyer personas (HR, talent acquisition and hiring leaders) and candidate personas for each practice.
• Keep one consistent Nmble brand while giving each practice a clear, distinct message.
• Set the marketing budget, channel mix and quarterly priorities with leadership.

B2B lead generation

• Plan and run demand-generation campaigns that deliver qualified meetings for our sales team.
• Build outbound and nurture sequences using our CRM, Apollo.io and LinkedIn Sales Navigator.
• Grow our LinkedIn presence for the company and our leaders, including thought-leadership content from our founders.
• Create sales enablement content: case studies, one-pagers, pitch decks and email templates.
• Plan webinars, events and observance-day campaigns that put Nmble in front of HR and business leaders.
• Partner with sales on lead scoring, hand-off and follow-up.

Candidate recruitment marketing

• Build employer-brand and candidate-attraction campaigns for open roles across all practices.
• Manage job-board strategy, job ad copy and paid social for hard-to-fill searches.
• Grow and engage talent communities through email, social and referral programs.
• Work with recruiters to build candidate pipelines for specialized roles, from healthcare to manufacturing to finance.

Content, web and channels

• Own nmble.com and nmblemedical.com content, SEO and conversion, including support for our website redesign.
• Run the editorial calendar: blog articles, LinkedIn posts, newsletters and video.
• Manage email marketing and protect deliverability and list health.
• Coordinate freelancers, agencies and vendors as needed.

Measurement

• Track and report pipeline, cost per lead, cost per applicant, conversion rates and campaign ROI.
• Use data to shift budget and effort toward what's working.

What you bring

Required

• 5+ years of B2B marketing experience, with at least 2 years owning demand generation or lead generation.
• Proven results generating pipeline for a sales team, with the numbers to show it.
• Hands-on experience with a CRM and marketing automation, plus tools like Apollo.io and LinkedIn Sales Navigator.
• Strong writing skills and a sharp eye for LinkedIn and social content.
• Comfort working across several brands or business lines at once.
• A builder's mindset: you're energized by ambiguity, small teams and creating process from scratch.
• Bachelor's degree in marketing, communications or a related field, or equivalent experience.

Preferred

• Experience marketing a staffing, recruiting, HR services or professional services firm.
• Recruitment marketing or employer-branding experience.
• Exposure to healthcare, manufacturing or consulting audiences.
• Familiarity with SEO, website management (e.g., WordPress or Webflow), Canva or Adobe, and paid social.
• Experience using AI tools to scale content and campaigns.

What success looks like

• First 30 days: Learn our four practices, clients, recruiters and sales process. Audit our website, LinkedIn, email and current campaigns.
• First 60 days: Deliver a 12-month marketing plan with targets for each practice. Launch your first lead-generation and candidate-attraction campaigns.
• First 90 days: Have a steady content calendar running, a reporting dashboard in place and a measurable increase in qualified leads and applicants.

After year one, success means marketing is a reliable source of new client meetings and candidate pipeline for every Nmble practice.

Why Nmble

• Build the marketing function from the ground up and shape it as we grow.
• Direct access to leadership and a real voice in company strategy.
• Work across four practices and a wide mix of industries, so no two weeks look the same.
• A woman-owned, people-first company that values flexibility and results.

Nmble is an equal opportunity employer. We celebrate diversity and are committed to an inclusive environment for all employees and candidates.