marketing manager

Job Bank

Richmond (VA)

On-site

USD 90,000 - 105,000

Full time

2 days ago

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Benefits offered by this job

Free parking available

Learning/training paid by employer

Other benefits

Paid time off (volunteering orPersonal

Job summary

Job Bank in Richmond, VA is seeking a seasoned marketing and communications professional to lead market research, publicity events, and strategic communications for a dynamic organization.

You will direct digital media, manage budgets, contracts, and campaigns, and coordinate cross-functional teams to boost visibility and engagement. This on-site role requires strong project management, data analysis, and media relations skills.

Qualifications

Experience in marketing, market research and project coordination.
Ability to manage campaigns and budgets effectively.
Strong written and verbal communication skills.

Responsibilities

Analyze market research data to improve business decisions.
Conduct surveys to identify potential markets.
Develop publicity and information programs.
Direct marketing strategies and campaigns.
Oversee website content and digital presence.

Skills

Project management

Market research

Marketing

Brand management

Digital media

Tools

Adobe Illustrator

MS Excel

MS Outlook

MS PowerPoint

MS Word

Google Drive

Shopify

MS Office

Job description

Job details

Salary 90,000 to 105,000 annually (To be negotiated) / 70 to 80 hours bi-weekly
Terms of employment Permanent employment Full time

Work must be completed at the physical location. There is no option to work remotely.

Tasks

Analyze market research data to improve business decisions or activities
Conduct economic or commercial surveys to identify potential markets for products or services
Develop all kinds of events for publicity, fundraising and information purposes
Develop communication strategies
Direct the development and maintenance of an organization’s Internet and intranet sites
Direct the marketing strategies of establishments
Direct the production of educational and publicity programs and informational materials to awaken curiosity and interest in the subject matter
Direct the team on crucial information they should gather and research
Establish distribution networks for products and services
Establish distribution networks for products and services
Evaluate an organization’s Internet presence
Evaluate communication strategies and programs
Evaluate the marketing strategies used by establishments
Implement communication strategies and programs
Oversee the preparation of written material for website content
Review written material, such as reports, briefs, speeches, presentations and press releases
Develop promotional materials
Manage contracts
Plan and control budget and expenditures
Write and edit press releases, newsletter and communications materials
Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
Advise clients on advertising or sales promotion strategies
Answer written and oral inquiries
Assist in the preparation of brochures, reports, newsletters and other material
Co-ordinate special publicity events and promotions
Conduct public opinion and attitude surveys
Initiate and maintain contact with the media
Prepare and/or deliver educational, publicity and information programs, materials and sessions
Consult with clients after sale to provide ongoing support