Marketing Manager

Bland Landscaping Company; Raleigh (NC); On-site; USD 75,000 - 110,000; Full time

Benefits offered by this job

Competitive salary and bonus plan

Full benefits package including medical, dental, and vision

401K with company match

Company-provided vehicle, laptop, phone, and credit card

Defined career advancement opportunity

Job summary

A premier landscaping service provider in North Carolina is seeking a proactive Marketing Manager to create and execute marketing initiatives. This role includes developing comprehensive marketing strategies, collaborating with sales teams, managing events, and overseeing digital marketing efforts. The ideal candidate will have a Bachelor's degree in a related field and at least 5 years of experience in marketing and communications. This position offers a competitive salary, full benefits, and opportunities for career advancement.

Qualifications

• At least 5 years of marketing and communications experience.
• Ability to manage multiple priorities while keeping an eye on details.
• Experience working in the landscaping or service industry is a plus.
• Familiar with WordPress and social media management tools (Hootsuite, Sprout Social, Metricool).

Responsibilities

• Develop and execute comprehensive marketing plans and strategies.
• Collaborate with sales and account management teams for campaigns.
• Manage and update the company’s website content including SEO.
• Plan and travel to marketing events including trade shows.
• Plan and travel to trade shows and events; manage post-event marketing."],
• CoT_job_summary_short":"COMPANY NAME: Bland Landscaping\nKEY POINTS: Marketing strategy, lead generation, events, digital campaigns"
• job_summary_short":"<p>Bland Landscaping is seeking a Marketing Manager to lead company-wide initiatives, drive brand awareness, and support the VP of Sales with hands-on digital and traditional marketing campaigns. The role focuses on social media management, event planning, and cross-functional collaboration across sales and operations.</p><p>The candidate will execute comprehensive plans, manage vendors, maintain brand consistency, and optimize content across multiple platforms while contributing to CRM-driven outreach and customer engagement efforts.</p>
• contract_type":"fulltime","location_type":"on site","remote_scope":null,

Skills

Social media management

Digital media

Event planning

Project management

Excellent writing and editing skills

Education

Bachelor’s degree in Marketing, Communications, Public Relations or related field

Tools

WordPress

Hootsuite

Sprout Social

Metricool

Job description

Bland Landscaping is a premier provider of commercial landscape maintenance, installation, and stormwater management services across the southeastern United States. Headquartered in Apex, North Carolina, the company’s deep expertise and strong employee-driven culture have positioned it for rapid growth—earning Bland a place among the Top 50 Commercial Landscape Providers nationwide.

With a team of over 1,025 dedicated professionals, Bland Landscaping is committed to excellence, quality craftsmanship, exceptional service, and building long-lasting client partnerships.

Position Overview

Bland Landscaping needs a proactive, creative, results-driven Marketing Manager to create and execute company-wide marketing initiatives. The primary responsibility of this new hire will be to manage tactical functions of day-to-day marketing efforts and provide dedicated support to the vice president of sales. The selected candidate will drive brand awareness through lead generation, business development, creative concepts and customer engagement utilizing digital and traditional marketing strategies.

The ideal candidate will be a self-starter with a strong background in social media management, digital media, and event planning. The candidate will work with a team-first mindset and showcase deep understanding of how marketing concepts intersect with real-life internal and external communications campaigns. From trade shows to give-back programming, this hands‑on role is meant for someone who:

• Thrives in a fast-paced environment.
• Isn’t afraid to ask questions.
• Cares more about the work than the title.
• Desires to grow in your career as the company expands.

What You’ll Do at Bland Landscaping (Responsibilities)

Strategy + Business Development

• Develop and execute comprehensive marketing plans and strategies aligned with business goals.
• Collaborate with sales and account management teams to develop targeted marketing campaigns and lead-generation tools for new and existing clients.
• Analyze marketing data, prepare reports, and provide insights to optimize campaigns.
• Work closely with executive leaders on long-range and strategic planning.

Creative + Brand Management

• Coordinate with external vendors and agencies (graphic designers, photographers, printers) as needed.
• Maintain and promote brand consistency across all touchpoints.
• Serve as the hub for all imagery and creative assets.

Event Management

• Plan, coordinate, and travel to marketing events including trade shows, customer appreciation events, internal celebrations, and community outreach initiatives.
• Maintain CRM database and coordinate all post-event marketing efforts.
• Serve as point-of-contact for swag warehousing and distribution.

Digital

• Manage and update the company’s website content including performance and SEO optimization.
• Collaborate with on-staff videographer/photographer to create, schedule, and monitor content across all social media platforms (LinkedIn, Facebook, Instagram, YouTube, etc.).
• Design and manage internal and external email marketing campaigns, newsletters, and print collateral.
• Support internal communication efforts by capturing stories surrounding employee spotlights, company updates, and HR campaigns.

What You Will Bring to the Team (Qualifications & Skills)

• Bachelor’s degree in Marketing, Communications, Public Relations or related field.
• At least 5 years of marketing and communications experience.
• Excellent project management skills and the ability to manage multiple priorities while keeping an eye on the details.
• Proficiency with these types of programs:
  • WordPress, or alternate website management tools.
  • Major social media platforms and management programs (Hootsuite, Sprout Social, Metricool, etc.)
• Strong writing, editing, project management, and organizational skills.
• Experience working in the landscaping, construction, property management, or service industry is a plus, but not required.

What You Can Expect From Bland Landscaping

• Competitive salary and bonus plan.
• Full benefits package, including medical, dental, and vision insurance.
• 401K with company match.
• Company-provided vehicle, laptop, phone, and credit card.
• Defined career advancement opportunity and ability to directly shape the company with industry leaders.
• Supportive team environment that values purpose, creativity and excellence.