Marketing Manager

City House Inc; Plano (TX); On-site; USD 70,000 - 90,000; Full time

Job summary

City House Inc. in Plano, TX seeks a Marketing Manager to lead marketing strategies, social media, and event promotion. The role collaborates with leadership to enhance donor engagement and awareness of programs and initiatives.

Responsibilities include designing marketing materials, managing digital channels, and coordinating with teams to support campaigns and events. Strong writing, design, and project management skills are required.

Qualifications

• Bachelor’s degree or equivalent experience.
• 1–2 years marketing, events coordination, graphic design, social media management, and website maintenance.
• Proficient with Canva, Adobe Creative Cloud; social media tools and email marketing; Wordpress/Squarespace CMS.
• Strong organizational skills with ability to manage multiple projects and deadlines.
• Excellent written and verbal communication with storytelling ability.

Responsibilities

• Cultivate positive relationships with donors, volunteers, board members, and community partners.
• Develop and implement comprehensive marketing strategies to promote the organization's mission, programs, and events.
• Design engaging marketing materials for campaigns and events.
• Manage all aspects of social media presence with content creation and analytics.
• Oversee social media calendar and plan, implement and analyze all social media efforts.
• Create content to increase community awareness and donations.
• Communicate with followers and respond promptly.
• Assist in event marketing to increase attendance and engagement.
• Provide admin support for events, including attendee databases and materials.
• Stay updated on marketing, events management, and graphic design trends.
• Collaborate with fundraising, program teams, and leadership for campaigns.
• Develop communication strategies with the Chief Relationship Officer for sponsors and guests.
• Update and maintain the organization's website with fresh content.
• Track analytics and optimize marketing strategies for engagement and reach.
• Design and update the agency’s annual report.
• Maintain brand consistency across channels.
• Represent the organization at public speaking events to promote initiatives.
• Support donation intake as needed.
• Assist in other duties as assigned by Chief Relationship Officer.

Skills

Marketing strategy

Social media management

Content creation

Communication

Event promotion

Education

Bachelor’s degree or equivalent experience

Tools

Canva

Adobe Creative Cloud

Mailchimp

Constant Contact

Wordpress

Squarespace

Job description

Description

Job Title: Marketing Manager

Salary; Exempt Status

Reports to: Chief Relationship Officer

Duties and Responsibilities

• Cultivate positive relationships with donors, volunteers, board members, and community partners, fostering a culture of philanthropy and engagement across diverse stakeholder groups.
• Develop and implement comprehensive marketing strategies, working with the Chief Relationship Officer, to promote the organization's mission, programs, and events.
• Design engaging and visually appealing marketing materials, including brochures, flyers, annual reports, and digital graphics, to support promotional campaigns and events.
• Manage all aspects of social media presence, including content creation, posting schedules, community engagement, and analytics tracking across various platforms (e.g., Facebook, Twitter, Instagram).
• Oversee social media calendar as well as plan, implement and analyze all social media efforts.
• Develop compelling content to increase community awareness, volunteer involvement and donations throughout all mediums.
• Communicate with followers and respond within a timely manner.
• Assist in the development and execution of event marketing to increase attendance and engagement.
• Provide administrative support for events, including maintaining attendee databases, preparing event materials, and coordinating with volunteers.
• Stay updated on industry trends and best practices in marketing, events management, and graphic design.
• Collaborate closely with internal teams, including the fundraising team, program managers, and executive leadership, to gather information and insights for marketing campaigns, social media and event materials.
• Collaborate closely with the Chief Relationship Officer to develop communication strategies and messaging for engaging event sponsors and guests.
• Update and maintain the organization's website, ensuring content is accurate, up-to-date, and engaging.
• Track analytics and optimize marketing strategies to improve engagement and reach.
• Design and update the agency’s annual report.
• Maintain brand consistency across all marketing channels, social media and printed collateral.
• Represent the organization at public speaking engagements, including community events, conferences, and meetings, to promote awareness of our mission, programs, and initiatives.
• Support intake of donations as needed.
• Assist in other activities assigned by Chief Relationship Officer.

Qualifications

• Bachelor’s degree or equivalent experience
• Proven experience (1-2 years) in marketing, events coordination, graphic design, social media management, and website maintenance, preferably in a non-profit or similar environment.
• Proficient in graphic design tools (i.e., Canva, Adobe Creative Cloud), social media management tools, email marketing tools (i.e. Mailchimp, Constant Contact) and web content management systems (i.e., Wordpress, Squarespace).
• Skillful in website security/fraud and risk tools.
• Strong organizational skills and attention to detail, with the ability to manage multiple projects simultaneously and meet deadlines.
• Excellent written and verbal communication skills, with a creative flair for storytelling and engaging content creation.
• Ability to work independently and collaboratively in a fast-paced team environment.
• Passion for the organization's mission and commitment to making a positive impact in the community.
• Willingness to work flexible hours, including evenings and weekends, as needed for events and donor engagement activities.
• Non-profit agency experience a plus.

Basic Skills

• Active Learning- Understanding the implications of new information for both current and future problem-solving and decision-making.
• Active Listening- Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
• Critical Thinking- Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions, or approaches to problems.
• Learning Strategies- Selecting and using training/instructional methods and procedures appropriate for the situation when learning or teaching new things.
• Monitoring- Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.
• Reading Comprehension- Understanding written sentences and paragraphs in work-related documents.
• Speaking- Talking to others to convey information effectively.
• Writing- Communicating effectively in writing as appropriate for the needs of the audience.
• Complex Problem Solving- Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions

General Agency Requirements

• Report immediately any suspected child abuse/neglect of a child.
• Sets a high standard of professional, technical, personal conduct and competence for subordinate personnel.
• Emphasizes safety to keep employee injury to a minimum.
• Have a current Texas Driver’s License.

Minimum Physical Requirements

• Ability to stand, walk, and move around for extended periods during events.
• Capacity to lift and carry event equipment, supplies, and materials weighing up to a certain weight (e.g., 25-50 pounds).

Please note: Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.