Marketing Manager

Insight Global; Miami (FL); Remote; USD 75,000 - 85,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Manager to spearhead innovative marketing strategies focused on branding and audience engagement. This role is perfect for a creative and data-driven marketer who thrives on storytelling and campaign management. You will lead targeted marketing efforts, manage budgets for paid media campaigns, and explore the integration of emerging technologies. Join a forward-thinking team that values creativity and innovation, and make a significant impact in the marketing landscape while collaborating with passionate professionals in a supportive environment.

Qualifications

• 5+ years in marketing, branding, or communications with managerial exposure.
• Experience in executing and managing paid media campaigns.

Responsibilities

• Develop and implement marketing strategies to enhance brand engagement.
• Lead targeted marketing campaigns and manage budget allocation.

Skills

Marketing experience

Branding

Communications

Paid media campaigns

Storytelling

Data insights

Communication skills

Financial acumen

Job description

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This range is provided by Insight Global. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$75,000.00/yr - $85,000.00/yr

Senior Professional Recruiter at Insight Global

LOCATION: Miami- Remote

Comfortable with 15-20% travel throughout the year Atlanta, California, NYC - mostly national travel (paid for by company).

REQUIRED SKILLS AND EXPERIENCE

• 5+ years of experience in marketing, branding, or communications.
• Some managerial exposure in the last few years.
• Industry experience: some exposure to sports and entertainment preferred, or luxury brands if not.
• Experience executing and managing paid media campaigns.
• Strong storytelling and content creation skills.
• Strong ability to use data insights to optimize marketing strategies.
• Excellent communication, passion for marketing, and strong ability to work with others.
• Financial acumen - ability to aid with budgeting conversations, tracking budget for campaigns, etc.

JOB DESCRIPTION

We are looking for a Marketing Manager to lead and execute marketing strategies, with a strong focus on branding, communication, and audience engagement. This role is ideal for a creative, data-driven marketer who excels at brand storytelling, campaign management, and digital innovation.

Day to Day:

• Branding and Communication: Develop and implement marketing strategies to enhance brand and audience engagement. Craft brand storytelling that highlights sports, entertainment, and product authenticity.
• Market Engagement and Campaign Management: Lead targeted marketing campaigns. Manage paid media campaigns, overseeing budget allocation and performance tracking. Monitor KPIs and adapt strategies for optimal ROI with clients. Stay ahead of industry trends by integrating new technologies and marketing innovations into campaigns.
• Technology and Innovation Integration: Work with team to integrate blockchain authentication and digital engagement tools into marketing activities. Explore emerging marketing technologies.

Seniority level

Associate

Employment type

Full-time

Job function

Marketing

Industries

Marketing Services