Marketing Manager

SBH Fashion; Los Angeles (CA); On-site; USD 102,000 - 138,000; Full time

Job summary

SBH Fashion in Los Angeles is seeking a Marketing Manager to drive brand strategy across collections, campaigns, and key moments. You will collaborate with Creative, Social, CRM, Paid, E-Commerce, and Retail to ensure consistent storytelling and commercial results.

You will translate high-level goals into actionable plans, develop engaging concepts for launches, and lead end-to-end marketing activity with pace and creativity.

Qualifications

• 5+ years of marketing experience in fashion, beauty, or lifestyle.
• Proven track record leading integrated marketing campaigns end-to-end.
• Strong strategic thinking and ability to translate goals into plans.
• Excellent organizational and stakeholder management in fast-paced environments.
• Strong communication and collaboration with creative, commercial, and executive teams.

Responsibilities

• Partner with the CEO to develop and refine the brand's overall marketing strategy.
• Develop creative concepts for all launches, campaigns, branding and marketing.
• Plan and lead the rollout of marketing activity for collection launches and key moments.
• Work cross-functionally with Creative, Social, CRM, Paid, E-Commerce, and Retail.
• Brief, manage, and review marketing activity end-to-end.
• Track and report on campaign performance and insights.
• Bring fresh ideas to the table for the US market and culture.

Skills

Marketing strategy

Campaign management

Brand positioning

Cross-functional collaboration

US fashion market knowledge

Leadership

Job description

Job Description

Reporting directly to the CEO, you\'ll play a central role in developing and rolling out marketing strategy across collection launches, campaigns, and brand moments. You\'ll be responsible for the general brand marketing, collection marketing and direction for sub teams - (influencer, event, e-commerce). You\'ll develop engaging creative concepts for collection roll-outs, out of home marketing and general brand marketing. You\'ll work cross-functionally across Creative, Social, CRM, Paid, E-Commerce, and Retail to ensure every brand touchpoint is aligned, on-strategy, and delivering against commercial goals. This is a broad, hands-on marketing role for someone who can think strategically, creatively and execute with pace.

Job Title: Marketing Manager

Reporting directly to the CEO, you\'ll play a central role in developing and rolling out marketing strategy across collection launches, campaigns, and brand moments. You\'ll be responsible for the general brand marketing, collection marketing and direction for sub teams - (influencer, event, e-commerce). You\'ll develop engaging creative concepts for collection roll-outs, out of home marketing and general brand marketing. You\'ll work cross-functionally across Creative, Social, CRM, Paid, E-Commerce, and Retail to ensure every brand touchpoint is aligned, on-strategy, and delivering against commercial goals. This is a broad, hands-on marketing role for someone who can think strategically, creatively and execute with pace.

Key Responsibilities

• Partner with the CEO to develop and refine the brands overall marketing strategy.


• Develop creative concepts for all launches, campaigns, general branding and marketing.


• Plan and lead the rollout of marketing activity for collection launches, brand campaigns, and key trading moments.


• Work cross-functionally with Creative, Social, CRM, Paid, E-Commerce, and Retail teams to deliver fully integrated campaigns.


• Brief, manage, and review marketing activity end-to-end, ensuring consistent storytelling across every channel.


• Track and report on campaign performance, using insight to refine future activity.


• Bring fresh thinking and ideas to the table and the brand will benefit from your distinct perspective on the US market and culture.

About You

• 5+ years of marketing experience in fashion, beauty, or lifestyle.


• Proven track record of leading integrated marketing campaigns end-to-end.


• Strong strategic thinker with the ability to translate brand and commercial goals into clear plans.


• Highly organised, comfortable managing multiple workstreams and stakeholders in a fast-paced environment.


• Strong communicator and collaborator, able to influence across creative, commercial, and executive stakeholders.


• Genuinely plugged into the US fashion and culture landscape.

Salary $120,000