MARKETING MANAGER

SBH Fashion; Los Angeles (CA); On-site; USD 108,000 - 132,000; Full time

Job summary

SBH Fashion in Los Angeles is seeking a seasoned marketing leader to shape and roll out the brand strategy across collection launches, campaigns and key moments.

You will collaborate across Creative, Social, CRM, Paid, E‑Commerce and Retail to deliver integrated campaigns that resonate with the US market and drive commercial results. This is a broad, hands-on role for someone who can think strategically, creatively and execute with pace.

Salary $120,000

Qualifications

• 5+ years of marketing experience in fashion, beauty, or lifestyle.
• Proven track record leading integrated marketing campaigns end-to-end.
• Strong strategic thinker with ability to translate goals into clear plans.
• Excellent communication and collaboration across teams.

Responsibilities

• Partner with the CEO to develop and refine the brands overall marketing strategy.
• Develop creative concepts for launches, campaigns, branding and marketing.
• Plan and lead the rollout of marketing activity for collections and key moments.
• Collaborate across Creative, Social, CRM, Paid, E‑Commerce & Retail to deliver integrated campaigns.
• Brief, manage and review marketing activity end-to-end with consistent storytelling.
• Track and report campaign performance and refine future activity.
• Bring fresh thinking and US market perspective to benefit the brand.

Skills

Marketing leadership

Integrated campaigns

Brand strategy

Cross-functional collab

US fashion market

Strategic thinking

Job description

Reporting directly to the CEO, you’ll play a central role in developing and rolling out marketing strategy across collection launches, campaigns, and brand moments. You’ll be responsible for the general brand marketing, collection marketing and direction for sub teams - (influencer, event, e-commerce). You’ll develop engaging creative concepts for collection roll-outs, out of home marketing and general brand marketing. You’ll work cross-functionally across Creative, Social, CRM, Paid, E-Commerce, and Retail to ensure every brand touchpoint is aligned, on-strategy, and delivering against commercial goals. This is a broad, hands-on marketing role for someone who can think strategically, creatively and execute with pace.

KEY RESPONSIBILITIES

• Partner with the CEO to develop and refine the brands overall marketing strategy.
• Develop creative concepts for all launches, campaigns, general branding and marketing.
• Plan and lead the rollout of marketing activity for collection launches, brand campaigns, and key trading moments.
• Work cross-functionally with Creative, Social, CRM, Paid, E-Commerce, and Retail teams to deliver fully integrated campaigns.
• Brief, manage, and review marketing activity end-to-end, ensuring consistent storytelling across every channel.
• Track and report on campaign performance, using insight to refine future activity.
• Bring fresh thinking and ideas to the table and the brand will benefit from your distinct perspective on the US market and culture.

ABOUT YOU

• 5+ years of marketing experience in fashion, beauty, or lifestyle.
• Proven track record of leading integrated marketing campaigns end-to-end.
• Strong strategic thinker with the ability to translate brand and commercial goals into clear plans.
• Highly organised, comfortable managing multiple workstreams and stakeholders in a fast-paced environment.
• Strong communicator and collaborator, able to influence across creative, commercial, and executive stakeholders.
• Genuinely plugged into the US fashion and culture landscape.

Salary $120,000