Marketing Manager

Ck-Construction-Group-1; Kentucky; On-site; USD 70,000 - 110,000; Full time

Job summary

CK Construction Group in Kentucky is seeking a strategic Marketing Manager to strengthen brand positioning and drive business growth. You will combine big-picture thinking with strong time management and communication skills to lead market research, campaigns, and digital asset management.

You will collaborate across departments to develop proposals, thought leadership content, and client-focused narratives, while guiding process improvements and measuring campaign effectiveness.

Qualifications

• Bachelor level degree or equivalent with business/technical focus.
• 7+ years of progressive marketing experience in professional services or AEC.
• Experience with proposal development, content creation, and marketing campaigns.

Responsibilities

• Lead the proposal process from kickoff through delivery, ensuring compliance, quality, and timeliness.
• Translate complex technical information into persuasive, client-focused narratives.
• Partner with business development and project leaders to refine pursuit strategies and differentiate offerings.
• Maintain and grow a content library of project profiles, resumes, and supporting materials.
• Oversee corporate branding across all marketing touchpoints and communications.
• Oversee and assist in CRM and content management systems; manage marketing expenditures.

Skills

Excel data analysis

Brand management

CRM/Marketing automation

Graphic design

Project management

Communication skills

Education

4-year Business or Technical degree

Tools

CRM software

Marketing automation

Adobe Creative Suite

Job description

CK Construction Group has been providing construction services to private and public agencies since 1956. We have established a strong reputation within our markets by executing projects on time and within budget while adhering to strict quality control and safety measures. We have the people, equipment, construction materials, experience, and bonding capacity to complete most any size project.We offer comprehensive design phase and construction phase services under all delivery and contractual methods, including construction management, general contracting, design-build, and design-assist. In addition, we offer self-perform construction services including concrete, steel erection, carpentry, drywall and acoustical ceilings and an in-house AWI Certified mill shop.We are always looking for talent in the areas of engineering and construction management positions. Check out our website to learn more and apply today!Job Description:POSITION SUMMARY:This strategic marketing professional will implement data-driven initiatives and creative solutions to strengthen brand positioning and drive business growth. The Marketing Manager combines strategic big-picture thinking with exceptional time management and communication skills. Core responsibilities include conducting market research, implementing strategic initiatives, maintaining brand consistency, and managing digital assets. This role collaborates across departments to create proposals, interview presentations, and thought leadership content, while also implementing process improvements and measuring campaign effectiveness.JOB RESPONSIBILITIES:Lead the proposal process from kickoff through delivery, ensuring compliance, quality, and timeliness.Translate complex technical information into persuasive, client-focused narratives.Partner with business development and project leaders to refine pursuit strategies and highlight differentiators.Maintain and grow a content library of project profiles, resumes, and supporting materials.Manage project related to public relations, and/or collaboration with consultants & external vendorsAnalyze & present data related to clients; competitors; past, current, and prospective marketsLead cross-functional teams for pursuit project milestone lifecycle processesDesign and implement process improvements to increase team productivity and efficiencyOversee and provide insight on client feedback collection and analysisManage development and ongoing implementation of corporate brand across all marketing touchpoints and communicationsDirect the creation and development of marketing collateral, including thought leadership contentOversee and assist in development of CRM and content management systemsOversee photography and video production objectivesAssist leadership team in developing and driving strategic initiatives forwardMonitor and manage marketing expenditures against budgeted amountsAssist in identifying metrics to track strategic initiatives and marketing successManage & mentor marketing teamSKILLS AND ABILITIES:Advanced proficiency in Microsoft Office Suite, including Excel skills for data analysisKnowledge of brand management principles and implementationBackground in graphic design with ability to oversee design work for best practices and improvementsExperience optimizing CRM systems and marketing automation toolsDemonstrated success in process improvement and workflow optimizationExcellent analytical skills with ability to translate data into strategic recommendationsOutstanding written and verbal communication skills with attention to detailProven ability to manage multiple priorities in a fast-paced environmentSkilled in budget management and tracking marketing expendituresEDUCATION AND EXPERIENCE:4-year Business or Technical degree or equivalent combination of education and experience7+ years of progressive marketing experience in professional services or AEC industryDemonstrated experience with proposal development, content creation, and marketing campaignsExperience managing projects and collaborating across multiple departmentsCK Construction is an equal employment opportunity/affirmative action federal and state contractor. The company does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected class.