Marketing Manager

Vizient; Irving (TX); On-site; USD 60,000 - 101,000; Full time

Job summary

Vizient is seeking an experienced marketing professional to support the execution of campaigns and client communications. You will collaborate with cross-functional teams to craft email communications, newsletters, and digital assets while ensuring brand consistency and timely delivery.

You will leverage marketing technology and performance insights to optimize campaigns, build landing pages, and coordinate schedules.

Qualifications

• Experience in B2B marketing and campaign execution.
• Hands-on experience with marketing automation platforms.
• Strong written and verbal communication with attention to detail.

Responsibilities

• Execute marketing campaigns and communications across multiple products and initiatives.
• Develop, build, and deploy email communications, newsletters, and campaigns using automation tools.
• Create and update targeted marketing content and supporting digital assets.
• Coordinate campaign schedules, reviews, approvals, and deliverables.
• Build and maintain landing pages to support objectives.
• Collaborate with cross-functional teams to support campaigns and client engagement.
• Coordinate website content requests and social media activities.
• Monitor metrics, identify trends, and support reporting and optimization.

Skills

Email campaigns

Marketing automation

B2B marketing

Travel readiness

Education

Bachelor's degree

Tools

Marketo

Eloqua

Pardot

Job description

When you’re the best, we’re the best. We instill an environment where employees feel engaged, satisfied and able to contribute their unique skills and talents while living and working as their authentic selves. We provide extensive opportunities for personal and professional development, building both employee competence and organizational capability to fuel exceptional performance through an inclusive environment both now and in the future.

Summary

In this role, you will support the execution of marketing campaigns and communications that strengthen client engagement and promote Vizient's products and services. You will collaborate with cross-functional marketing, sales and client-facing teams to develop email communications, newsletters, and digital campaign materials while ensuring accuracy, brand consistency, and timely delivery. You will leverage marketing technology and performance insights to support campaign execution, streamline processes, and contribute to effective marketing initiatives across the organization.

Responsibilities

• Execute marketing campaigns and communications across multiple products, services, and business initiatives.
• Develop, build, and deploy email communications, newsletters, and marketing campaigns using marketing automation platforms.
• Create and update targeted marketing content, including client newsletters, analytics communications, email campaigns, and supporting digital assets.
• Coordinate campaign schedules, content reviews, approvals, and deliverables to ensure accurate and timely execution.
• Build and maintain landing pages within marketing automation platforms to support campaign objectives.
• Collaborate with cross-functional marketing and client-facing teams to support ongoing campaigns, promotional activities, and client engagement initiatives.
• Coordinate website content requests and organic social media activities with appropriate internal teams.
• Monitor email and campaign performance metrics, identify engagement trends, and support reporting and optimization efforts.
• Maintain brand consistency, content accuracy, and quality standards across marketing communications and campaign materials.
• Identify opportunities to improve campaign execution, marketing workflows, and operational efficiency.

Qualifications

• Relevant degree preferred.
• 2 or more years of relevant experience required.
• Experience in B2B marketing, communications, marketing operations, or related roles supporting outbound client communications and campaign execution. Experience in healthcare, SaaS, or other complex B2B environments preferred.
• Hands-on experience creating and executing email campaigns using marketing automation platforms. Experience with Marketo, Eloqua, Pardot or similar marketing automation tools preferred.
• Strong technical aptitude with the ability to quickly learn and navigate new marketing platforms and digital tools.
• Excellent attention to detail, organizational skills, and ability to manage multiple priorities and deadlines.
• Strong written and verbal communication skills with experience developing clear, accurate, and engaging marketing and communications content.
• Ability to collaborate effectively across teams, work independently, and proactively identify opportunities for improvement.
• Willingness to travel.

Estimated Hiring Range

At Vizient, we consider skills, experience, and organizational needs in our compensation approach. Geographic factors may adjust the range estimate and hires typically fall below the top range. Compensation decisions are tailored to individual circumstances. The current salary range for this role is $59,600.00 to $101,200.00. This position is also incentive eligible.

Vizient has a comprehensive benefits plan! Please view our benefits here: http://www.vizientinc.com/about-us/careers

Equal Opportunity Employer: Females/Minorities/Veterans/Individuals with Disabilities

The Company is committed to equal employment opportunity to all employees and applicants without regard to race, religion, color, gender identity, ethnicity, age, national origin, sexual orientation, disability status, veteran status or any other category protected by applicable law.