Marketing Manager

Vizient, Inc.; Edina (MN); On-site; USD 60,000 - 101,000; Full time

Benefits offered by this job

Benefits plan

Job summary

Vizient, Inc. is seeking a proactive marketing professional to support the execution of campaigns and communications that strengthen client engagement and promote Vizient's products and services.

You will collaborate with cross-functional teams to develop email communications, newsletters, and digital assets while ensuring brand consistency and timely delivery. Responsibilities include deploying campaigns, building landing pages, analyzing performance, and driving process improvements across the

Qualifications

• Bachelor’s degree preferred.
• 2+ years in B2B marketing or related roles.
• Experience in healthcare, SaaS, or complex B2B environments preferred.
• Hands-on experience creating and executing email campaigns using marketing automation platforms (Marketo, Eloqua, Pardot).
• Strong attention to detail, organization, and ability to manage multiple priorities.

Responsibilities

• Execute marketing campaigns and communications across multiple products, services, and initiatives.
• Develop, build, and deploy email communications, newsletters, and campaigns using marketing automation platforms.
• Create and update targeted marketing content, including client newsletters and analytics communications.
• Coordinate campaign schedules, reviews, approvals, and deliverables for timely execution.
• Build and maintain landing pages within marketing automation platforms to support objectives.
• Collaborate with cross-functional teams to support campaigns and client engagement initiatives.
• Coordinate website content requests and organic social media activities with internal teams.
• Monitor email and campaign performance metrics and support reporting and optimization.
• Maintain brand consistency, content accuracy, and quality across materials.
• Identify opportunities to improve campaign execution and marketing workflows.

Skills

Email campaigns

Campaign management

Content creation

Marketing analytics

Education

Bachelor's degree preferred

Tools

Marketo

Eloqua

Pardot

Job description

When you're the best, we're the best. We instill an environment where employees feel engaged, satisfied and able to contribute their unique skills and talents while living and working as their authentic selves. We provide extensive opportunities for personal and professional development, building both employee competence and organizational capability to fuel exceptional performance through an inclusive environment both now and in the future.

Summary:

In this role, you will support the execution of marketing campaigns and communications that strengthen client engagement and promote Vizient's products and services. You will collaborate with cross-functional marketing, sales and client-facing teams to develop email communications, newsletters, and digital campaign materials while ensuring accuracy, brand consistency, and timely delivery. You will leverage marketing technology and performance insights to support campaign execution, streamline processes, and contribute to effective marketing initiatives across the organization.

Responsibilities:

• Execute marketing campaigns and communications across multiple products, services, and business initiatives.
• Develop, build, and deploy email communications, newsletters, and marketing campaigns using marketing automation platforms.
• Create and update targeted marketing content, including client newsletters, analytics communications, email campaigns, and supporting digital assets.
• Coordinate campaign schedules, content reviews, approvals, and deliverables to ensure accurate and timely execution.
• Build and maintain landing pages within marketing automation platforms to support campaign objectives.
• Collaborate with cross-functional marketing and client-facing teams to support ongoing campaigns, promotional activities, and client engagement initiatives.
• Coordinate website content requests and organic social media activities with appropriate internal teams.
• Monitor email and campaign performance metrics, identify engagement trends, and support reporting and optimization efforts.
• Maintain brand consistency, content accuracy, and quality standards across marketing communications and campaign materials.
• Identify opportunities to improve campaign execution, marketing workflows, and operational efficiency.

Qualifications:

• Relevant degree preferred.
• 2 or more years of relevant experience required.
• Experience in B2B marketing, communications, marketing operations, or related roles supporting outbound client communications and campaign execution. Experience in healthcare, SaaS, or other complex B2B environments preferred.
• Hands-on experience creating and executing email campaigns using marketing automation platforms. Experience with Marketo, Eloqua, Pardot or similar marketing automation tools preferred.
• Strong technical aptitude with the ability to quickly learn and navigate new marketing platforms and digital tools.
• Excellent attention to detail, organizational skills, and ability to manage multiple priorities and deadlines.
• Strong written and verbal communication skills with experience developing clear, accurate, and engaging marketing and communications content.
• Ability to collaborate effectively across teams, work independently, and proactively identify opportunities for improvement.
• Willingness to travel.

Estimated Hiring Range:

At Vizient, we consider skills, experience, and organizational needs in our compensation approach. Geographic factors may adjust the range estimate and hires typically fall below the top range. Compensation decisions are tailored to individual circumstances. The current salary range for this role is $59,600.00 to $101,200.00.

This position is also incentive eligible.

Vizient has a comprehensive benefits plan! Please view our benefits here:

http://www.vizientinc.com/about-us/careers

Equal Opportunity Employer: Females/Minorities/Veterans/Individuals with Disabilities

The Company is committed to equal employment opportunity to all employees and applicants without regard to race, religion, color, gender identity, ethnicity, age, national origin, sexual orientation, disability status, veteran status or any other category protected by applicable law.