Marketing Manager

L'Auberge Baton Rouge; Baton Rouge (LA); On-site; USD 65,000 - 85,000; Full time

Benefits offered by this job

Day-one medical coverage

401(k) matching

Annual performance bonus

PTO

Job summary

L’Auberge Baton Rouge is seeking an experienced events professional to lead and supervise all casino-related events and promotions. You will develop budgets, coordinate with cross-functional teams, and ensure guest satisfaction while driving calendar activity and revenue growth.

The role requires a Bachelor’s in Marketing and 5+ years in casino services, with 3+ years in planning and executing successful special events programs. Public relations skills and strong communication are highly valued.

Qualifications

• Bachelor’s Degree in Marketing is required.
• 5+ years of casino services experience with 3+ years in planning and executing special events programs.
• Public relations skills are preferred.
• Strong written and communication skills are essential.

Responsibilities

• Hire, train, and supervise event staff and promotions teams.
• Develop and manage budgets for events and promotions.
• Coordinate with departments to execute events and promotions successfully.
• Prepare monthly financial operating statements for events.

Skills

Public relations

Communication skills

Event planning

Budgeting

Analytical tools

Education

Bachelor's degree in Marketing

Tools

Player management system

Job description

WE’RE CHANGING ENTERTAINMENT. COME JOIN US.

We’re always looking for talent that believes in having fun. At PENN Entertainment, you’ll get to be a part of an exciting industry, where the days and nights are fast paced. You’ll work with an incredibly diverse set of coworkers driven by their enthusiasm for helping people find and have more fun. You’ll also get to work at a company that cares about your career growth and will help you get the support you need to expand your possibilities.

Initial placement within the salary range is based on an individual’s relevant knowledge, skills, and experience. Base salary is just one component of our competitive Total Rewards package, which includes wellness programs designed to support our team members’ financial, physical, and mental well-being. Specific benefits—such as day‑one medical coverage, 401(k) matching, and annual performance bonus—may vary by position. Paid time off is earned according to the local policy and increases with the length of employment.

WE LOVE OUR WORK.

• Hires, trains, motivates, evaluates, and supervises all direct reports; ensures all direct reports have the knowledge and necessary resources to perform their duties effectively.
• Administers promotions and special events, including the development and implementation of ideas to coordinate with that of the calendar of events. Writes project proformas and compiles financial budget for each event and promotion. Recommends parameters, analyzes database information and oversees the financial responsibility of the event through pre and post analysis documentation.
• Oversees, supervises, and directs special event staff in coordination with related departments the arrangements of events and promotions to ensure successful operation as measured by guest satisfaction.
• Determines theme, décor, supplies and food & beverage necessary for the event/promotion/tournament activities. Ensures timely procurement of necessary parts and that par inventory is maintained. Oversees the invitation initiation as well as internal marketing of all event activities.
• Manages the events and promotions segments of the slot marketing system
• Assists in establishing departmental objectives and business plans for special events and promotions including budgeting, staffing and goal-setting.
• Oversees and provides monthly financial operating statements for all special events.
• Complies with L’Auberge Baton Rouge standards, guidelines, and objectives and maintains administrative processes to ensure proper planning and efficient operation of department functions.

BRING US YOUR BEST.

• Must be at least 21 years of age
• Must be able to obtain a Louisiana Gaming License
• These skills and abilities are typically acquired through a Bachelor’s Degree in Marketing and a minimum of five years of Casino Services experience, with a minimum of three years’ experience in planning and executing successful special events programs.
• Public relations skills preferred.
• Knowledge of, and experience in creating, developing, and implementing special events/promotions/tournaments for casino customer required.
• Strong written and communication skills.
• Understanding of casino player management system.
• Ability to promote and execute all phases of special events planning with all involved departments.
• Familiarity with current analytic tools required.

STAY IN THE GAME. FOLLOW US.

We’ve grown to become the leading provider of integrated entertainment, sports content, and casino gaming experiences thanks to our 43 destinations across North America, online sports betting and iCasino via theScore Bet Sportsbook and Casino®.

Being an industry leader means more than being a purveyor of fun. We are also committed to values like diversity and sustainability — for our community, our team members, our vendors, and our planet.

We're changing entertainment. Follow us.

Equal Opportunity Employer

STARTING SALARY

$65,000 to $85,000 annually with bonus potential