Marketing Manager

The University of New Mexico; Albuquerque (NM); On-site; USD 55,000 - 79,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

Tuition remission

Job summary

The University of New Mexico College of Fine Arts seeks a Marketing Manager to lead college-wide communications, marketing, and outreach that raise CFA’s visibility across programs and events. You will craft content for print and digital platforms, including social media, newsletters, websites, and press materials.

You will coordinate with CFA leadership and UCAM to ensure consistent messaging, promote branding, track campaign impact, and support enrollment and community engagement through

Qualifications

• Bachelor's degree; at least 5 years of related experience.
• Completed degrees above minimum may substitute for experience.

Responsibilities

• Lead college-wide communications, marketing, and outreach.
• Develop content across print and digital platforms.
• Collaborate with CFA leadership and UCAM for consistent messaging.
• Plan campaigns, calendars, and track effectiveness.

Skills

Content creation

Social media

Editorial skills

Collaborative

Education

Bachelor's degree

5+ years experience

Job description

Marketing Manager

Position Summary

The University of New Mexico College of Fine Arts (CFA)seeks a collaborative and creative Marketing Manager to lead college-widecommunications, marketing, and outreach efforts that strengthen the visibilityof CFA's academic programs, people, events, and impact. Working closely withCollege leadership and its academic and programmatic units, the MarketingManager develops and implements communication and marketing strategies thatconnect CFA with students, alumni, community members, donors, artsorganizations, and other external stakeholders. The position developscompelling content across print and digital platforms, including social media,newsletters, websites, promotional materials, press releases, emailcommunications, and stories highlighting faculty, staff, student, and alumniaccomplishments. The Marketing Manager also supports coverage of CFA eventsthrough accessible photography and visual content that captures the activityand character of the College.

Serving as CFA's primary communications and marketingliaison to University Communication and Marketing (UCAM), the Marketing Managerprovides college-level coordination and guidance for communications andmarketing activities across CFA's diverse units. The position workscollaboratively with departmental and unit-based communications and marketingrepresentatives to promote consistent messaging, effective practices,appropriate use of the UNM brand, and coordinated promotion of collegepriorities while recognizing the distinct audiences and identities ofindividual programs. The Marketing Manager provides oversight and coordinationof CFA web content and digital presence; identifies opportunities for earnedmedia and external engagement; develops communications calendars and campaigns;tracks the effectiveness of marketing and outreach activities; and advisesCollege leadership on communications strategies that advance enrollment,engagement, reputation, and community connection.

See the Position Description for additional information.

Conditions of Employment

• Employees who provide services or work in patient care or clinical areas are required to be in compliance with the University's influenza vaccination requirement.

Minimum Qualifications

Bachelor's degree; at least 5 years of experience directly related to the duties and responsibilities specified.

Completed degree(s) from an accredited institution that are above the minimum education requirement may be substituted for experience.

Preferred Qualifications

• Demonstratedexperience developing and implementing integrated communications ormarketing strategies across multiple platforms, including web, email,social media, print, and/or earned media.
• Exceptionalwritten and editorial communication skills, with demonstrated ability todevelop engaging content for varied audiences and purposes, such asfeature stories, press releases, social media, newsletters, executivecommunications, and promotional materials.
• Experiencemanaging social media and digital communications, including contentplanning, audience engagement, content calendars, analytics, and adaptingcontent for different platforms and audiences.
• Demonstratedexperience collaborating across multiple departments, programs, ororganizational units, including the ability to coordinate the work ofcommunications or marketing representatives who may have differingpriorities, audiences, and areas of expertise.
• Experiencedeveloping external-facing communications and cultivating relationshipswith media, community organizations, alumni, donors, or other externalstakeholders, with demonstrated ability to identify and communicatecompelling organizational stories.
• Experiencemanaging website content and digital presence, including working within acontent management system and applying organizational branding,accessibility, editorial, and web-content standards.
• Demonstratedvisual storytelling skills, including event photography using mobiledevices or other photography equipment and the ability to select, edit,and appropriately use images for social media, web, newsletters, andpromotional communications.

Campus

Main - Albuquerque, NM

Department

College of Fine Arts Administration (694A)

Employment Type

Staff

Staff Type

Regular - Full-Time

Status

Exempt

Pay

Monthly: $4,924.40 - $7,046.00

Benefits Eligible

This is a benefits eligible position. The University of New Mexico provides a comprehensive package of benefits including medical, dental, vision, and life insurance. In addition, UNM offers educational benefits through the tuition remission and dependent education programs. See the Benefits home page for a more information.

ERB Statement

As a condition of employment, eligible employees working greater than .25 FTE as determined by the New Mexico Education Retirement Act must make mandatory retirement contributions. For more information, review the Benefits Eligibility at a Glance grid.

Background Check Required

Yes

For Best Consideration Date

9/8/2026

Eligible for Remote Work

No

Positions posted with a Staff Type ofRegularorTerm are eligible for the Veteran Preference Program. See the Veteran Preference Program webpage for additional details.

The University of New Mexico is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity Employer, making decisionswithout regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability, or anyother protected class.

The University of New Mexico requires all regular staff positions successfully pass a pre-employment background check. This may include, but is not limited to, a criminal history background check, New Mexico Department of Health fingerprint screening, New Mexico Children, Youth, and Families Department fingerprint screening, verification of education credentials, and/or verification of prior employment. For more information about background checks, visit https://policy.unm.edu/university-policies/3000/3280.html. Refer to https://policy.unm.edu/university-policies/3000/3200.html for a definition of Regular Staff.