Marketing Lead: Multi-Channel Growth & Insights

Ascensus; Northern (KY); Hybrid; USD 55,000 - 85,000; Full time

Job summary

Ascensus, a leading technology and service platform for savings plans, seeks a Marketing Specialist to support execution, optimization, and measurement of marketing programs. The role coordinates content, campaigns, and processes across channels while prioritizing work and driving engagement.

Responsibilities include creating and publishing content, partnering with Sales, leading campaigns, and monitoring performance to provide actionable insights for growth and scalability.

Qualifications

• Bachelor’s degree in business, marketing, communications, or related field, or equivalent work experience.
• Minimum 5 years of marketing, communications, sales enablement, or related business experience.
• Strong content creation, messaging, editing, and brand stewardship across channels.

Responsibilities

• Manages marketing planning and calendars across channels and stakeholders.
• Creates, manages, and publishes multi-channel content reflecting brand strategy.
• Partners with Sales to understand needs and deliver marketing support.
• Leads campaign and content production with defined formats and timelines.
• Supports marketing technology, project management, content management, and approvals.
• Collects and analyzes marketing performance data for insights and continuous improvement.
• Prepares and presents marketing updates and campaign highlights to stakeholders.
• Oversees vendor, budget, and operational processes to ensure delivery.
• Evaluates incoming requests and prioritizes to balance needs.
• Advocates for brand accuracy and audience-appropriate materials.

Skills

Content creation

Brand stewardship

Editing

Cross-functional collaboration

Project management

Data-driven mindset

Communication & presentation

Time management

Attention to detail

Education

Bachelor’s degree in business/marketing/communications or equivalent

Tools

Marketing analytics tools

Content Management Systems

Project management tools

Job description

Ascensus, a leading technology and service platform for savings plans, seeks a Marketing Specialist to support execution, optimization, and measurement of marketing programs. The role coordinates content, campaigns, and processes across channels while prioritizing work and driving engagement.

Responsibilities include creating and publishing content, partnering with Sales, leading campaigns, and monitoring performance to provide actionable insights for growth and scalability.