Growth-Oriented Marketing Programs Lead

Ascensus; Town of Charlotte (NY); On-site; USD 65,000 - 95,000; Full time

Job summary

Ascensus is seeking a Marketing Specialist to support the execution, optimization, and measurement of marketing programs that advance business priorities, strengthen brand presence, and drive audience engagement. You will coordinate content, campaigns, and processes across channels while collaborating with Sales and other stakeholders.

The role emphasizes data-driven decision making, brand stewardship, and scalable processes to strengthen our market presence and deliver measurable outcomes.

Qualifications

• Bachelor's degree in business, marketing, communications, or related field or equivalent experience.
• Minimum of 5 years of marketing, communications, sales enablement, or related experience.
• Strong content creation, messaging, editing, and brand stewardship across multiple channels.
• Ability to partner with Sales and stakeholders to translate needs into marketing plans.
• Data-driven mindset to assess effectiveness and translate insights into improvements.
• Strong communication and presentation skills for updates and recommendations.
• Proven project management, prioritization, and follow-through with multiple deadlines.
• Highly motivated, proactive, flexible, and adaptable to changing needs.
• Strong organizational skills, time management, and attention to detail.
• Experience using marketing, project management, content management, productivity, and analytics tools.
• Solid understanding of marketing communications, sales alignment, external presence, and growth.

Responsibilities

• Manages marketing planning and calendars to balance priorities and coordinate delivery across channels and stakeholders.
• Creates, manages, and publishes multi-channel content across digital, email, social, web, and print.
• Partners with Sales and cross-functional stakeholders to deliver marketing support that advances priorities.
• Leads campaign and content production with timelines, stakeholders, and execution approaches.
• Supports marketing tech, project management, content management, and review/approval processes.
• Collects, monitors, and analyzes marketing performance to provide actionable insights.
• Prepares and presents updates, insights, and campaign highlights to partners and leadership.
• Oversees fulfillment, vendor, budget, and operational processes to ensure quality and delivery.
• Evaluates and prioritizes incoming marketing requests and recommends practical solutions.
• Advocates for brands by ensuring materials are accurate and audience-appropriate.
• Documents workflows and supports process improvements for consistency and scalability.
• Assists with other marketing initiatives and special projects.

Skills

Content creation

Brand stewardship

Cross-functional

Data-driven

Project management

Communication skills

Marketing analytics

Sales alignment

Time management

Marketing tools

Education

Bachelor's degree or equivalent

Tools

Marketing tools

Project management tools

Content management systems

Analytics tools

Job description

Ascensus is seeking a Marketing Specialist to support the execution, optimization, and measurement of marketing programs that advance business priorities, strengthen brand presence, and drive audience engagement. You will coordinate content, campaigns, and processes across channels while collaborating with Sales and other stakeholders.

The role emphasizes data-driven decision making, brand stewardship, and scalable processes to strengthen our market presence and deliver measurable outcomes.