Marketing Lead, LGS

UCB Inc.

Atlanta (GA)

Hybrid

USD 148,000 - 195,000

Full time

3 days ago
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Job summary

UCB Inc. is seeking a Marketing Lead for Lennox-Gastaut syndrome (LGS) to oversee North America strategy and drive adoption of our CNS therapies.

Based in Atlanta, GA, the role leads integrated marketing initiatives across healthcare professionals, patients, and internal teams, collaborating with Sales, Medical, Regulatory, Finance, and external agencies. The ideal candidate has a strong background in pharmaceutical marketing, with 8+ years of healthcare experience, an MBA preferred, and proven

Qualifications

  • Bachelor's degree required.
  • Minimum 8 years of healthcare or pharmaceutical experience.
  • Strong interpersonal, organizational, communication, and Microsoft Office skills.

Responsibilities

  • Own LGS indication performance and lead end-to-end HCP engagement strategy.
  • Shape brand plans and align tactics with strategy and CSFs.
  • Use research, analytics, field insights, and KPIs to optimize programs.
  • Partner with Sales and Sales Training to deliver high-impact selling tools.
  • Manage programs, budgets, agencies, vendors, accruals, and spend reporting.
  • Align cross-functional stakeholders around cohesive messaging, plans, and execution.

Skills

Interpersonal
Organizational
Communication
Microsoft Office

Education

Bachelor's degree
MBA or advanced degree

Tools

Microsoft Office

Job description

JOB DESCRIPTION
Make your mark for patients

We are looking for a Marketing Lead, Lennox-Gastaut syndrome (LGS), who is strategic, collaborative, and execution-focused to join our Epilepsy and Rare Syndromes marketing team, based in our Atlanta, GA location.

About the role

Reporting into the Brand Lead, Rare Syndromes, you will lead the North America strategy for Lennox-Gastaut syndrome (LGS), developing and executing integrated marketing strategies and tactics that drive the adoption and sustained use of our product across rare developmental and epileptic encephalopathies. With a primary focus on LGS, you will create impactful engagement programs for healthcare professionals, including physicians and allied healthcare providers.

Who you'll work with

You will partner closely with Sales, Sales Training, Medical, Regulatory, Finance, Thought Leader Liaisons, and other Epilepsy and Rare Syndromes marketing leads. You will also manage agency and vendor partners to deliver cohesive, targeted messaging, plans, programs, and tools that support the brand strategy.

What you'll do
  • Own LGS indication performance and lead the end-to-end healthcare professional engagement strategy.
  • Shape brand plans and align tactics with strategy and critical success factors.
  • Use research, analytics, field insights, and KPIs to optimize programs.
  • Partner with Sales and Sales Training to deliver high-impact selling tools.
  • Manage programs, budgets, agencies, vendors, accruals, and spend reporting.
  • Align cross-functional stakeholders around cohesive messaging, plans, and execution.
Interested? For this role we're looking for the following education, experience and skills
Minimum Qualifications
  • Bachelor's degree.
  • Minimum of 8 years of healthcare or pharmaceutical experience.
  • Strong interpersonal, organizational, communication, and Microsoft application skills.
Preferred Qualifications
  • MBA or advanced degree with 6+ years of pharmaceutical or biotech marketing experience, preferably within CNS, rare disease, or specialty therapies.
  • Experience with REMS programs, boxed-warning products, and/or healthcare professional marketing or sales.
  • Strong strategic and operational marketing capabilities, including project management, prioritization, and execution.
  • Demonstrated ability to independently develop strategy, translate insights into action, and drive execution.
  • Strong analytical skills, business acumen, and fact-based decision-making, with the ability to anticipate future market needs.
  • Solid understanding of the U.S. healthcare landscape and ability to effectively navigate complexity and ambiguity.

This position's reasonably anticipated salary range is $148,000-$195,000 annually. The actual salary offered will consider internal equity and may also vary depending on the candidate's geographic region, job-related knowledge, skills, and experience, among other factors.

About us

UCB is a global biopharmaceutical company, focusing on neurology and immunology. We are over 9.000 people in all four corners of the globe, inspired by patients and driven by science.

Why work with us?

At UCB, we don't just complete tasks, we create value. We aren't afraid to push forward, collaborate, and innovate to make our mark for patients. We have a caring, supportive culture where everyone feels included, respected, and has equal opportunities to do their best work. We 'go beyond' to create value for our patients, and always with a human focus, whether that's on our patients, our employees, or our planet. Working for us, you will discover a place where you can grow, and have the freedom to carve your own career path to achieve your full potential.

At UCB, we've embraced a hybrid-first approach to work, bringing teams together in local hubs to foster collaborative curiosity. Unless explicitly stated in the description or precluded by the nature of the position, roles are hybrid with 40% of your time spent in the office.

UCB is an equal opportunity employer. All employment decisions will be made without regard to any characteristic protected by applicable federal, state, or local law. UCB invites you to voluntarily self-identify during the application process. Provision of self-identification information is entirely voluntary and a decision to provide or not provide such information will not have any effect on your application for employment, your employment with UCB, or otherwise subject you to any adverse treatment. Any information you provide will be considered confidential and will be kept separate from your application and/or personnel file and will only be used in accordance with applicable laws, orders, and regulations.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us on US-Reasonable_Accommodation@ucb.com for application to US based roles. Please note should your enquiry not relate to adjustments; we will not be able to support you through this channel.

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