Marketing Growth Specialist

Organized Living Inc; Cincinnati (OH); Hybrid; USD 65,000 - 90,000; Full time

Benefits offered by this job

Competitive salary

Profit-sharing program

Medical, dental, and vision insurance

Short-term disability coverage

401(k) with company match

Paid time off and holidays

Hybrid work schedule

Career growth opportunities

Job summary

Organized Living Inc. is seeking a Marketing Growth Specialist to accelerate brand awareness, drive qualified leads, and strengthen customer engagement across residential markets.

This role partners with Marketing, Sales, and Executive Leadership to develop growth strategies that deliver measurable results. The ideal candidate will be data-driven, experienced in scalable marketing programs, and adept at leveraging technology to align marketing with revenue.

Qualifications

• Bachelor’s Degree in Marketing, Business, Communications, Analytics, or a related field preferred.
• 3 - 5 years of experience in growth marketing, demand generation, digital marketing, revenue marketing, or related field.
• Experience managing marketing automation platforms, CRM systems, and digital marketing technologies.

Responsibilities

• Develop and execute integrated growth marketing strategies that increase brand awareness and generate qualified leads.
• Advise digital demand generation programs across channels including SEO, paid media, email marketing, and social media.
• Develop lead-scoring methodologies and nurturing programs to move prospects through the funnel.
• Conduct initial discovery conversations to identify needs and hand off qualified leads to sales.
• Partner with Sales leadership to align marketing activities with revenue goals.
• Plan and optimize event strategies, including trade shows and conferences.

Skills

Growth marketing

Project management

Analytical thinking

Cross-functional leadership

Communication skills

Education

Bachelor’s Degree in Marketing, Business, Communications, Analytics, or related field

Job description

Job Details: Job Location: CORPORATE - Cincinnati, OH, Position Type: Full Time, Salary Range: Undisclosed, Job Shift: Day, Marketing Growth Specialist

Location: Cincinnati, Ohio (Hybrid: 3 Days In Office / 2 Days Remote)

About Organized Living

Join the legacy of Organized Living, an innovator in home organization for over 100 years. Trusted by industry professionals, we manufacture exceptional products, cutting-edge workflow automation software, and unparalleled support to our network of customers nationwide. As a privately held company, our commitment to excellence is driven by our dedicated team as we continue to evolve and adapt to meet the needs of modern life. At Organized Living, we're not just selling storage solutions but helping shape how people live and work in their spaces. Join us in our mission to organize homes and improve lives.

If you are looking to join a company that has a strong strategic advantage and is quickly becoming the true market leader, this is your chance to make your mark. Our passion and market focus has led us to the development of the right products, programs, technology, and support, positioning us for strong market share growth and exceptional future opportunities.

Due to our continued growth, we are seeking an experienced Marketing Growth Specialist to join our Marketing team. This role reports directly to the Vice President of Marketing and is responsible for accelerating brand awareness, generating qualified leads, strengthening customer engagement, and driving revenue growth across our Single Family, Multifamily, Dealer business segments. The ideal candidate is a data-driven marketer who enjoys building scalable programs, testing new ideas, leveraging technology, and creating stronger alignment between marketing and sales.

Job Summary

The Marketing Growth Specialist serves as the strategic leader responsible for demand generation, lead nurturing, customer engagement, and revenue-focused marketing initiatives across the organization. This individual will partner closely with Marketing, Sales, and Executive Leadership to develop and execute growth strategies that create measurable business results.

The ideal candidate understands that successful marketing extends beyond generating leads. This role is responsible for helping move prospects through the marketing funnel, conducting initial qualification conversations, identifying customer needs, and ensuring sales representatives receive highly qualified, sales-ready opportunities.

Key Responsibilities

• Develop and execute integrated growth marketing strategies that increase brand awareness, generate qualified leads, improve conversion rates, and drive revenue growth.
• Advise digital demand generation programs across channels, including SEO, AEO, paid media, content marketing, email marketing, website optimization, and social media.
• Develop lead-scoring methodologies, customer journeys, and nurturing programs that move prospects from initial awareness through qualification and conversion.
• Conduct initial discovery calls with prospective customers to identify needs, evaluate opportunities, determine fit, and transition qualified, sales-ready leads to the appropriate sales representative.
• Partner with Sales leadership to establish lead qualification criteria, improve handoff processes, and strengthen alignment between marketing activities and revenue goals.
• Identify, evaluate, and recommend industry trade shows, conferences, networking events, and association partnerships that align with Organized Living's strategic growth objectives.
• Develop annual event strategies, establish performance goals, and analyze return on investment related to trade shows, conferences, and industry partnerships.
• Assist planning and execute pre-event and post-event marketing campaigns that increase engagement, strengthen relationships, and generate qualified opportunities.
• Develop automated nurturing campaigns and follow-up strategies that convert event attendees and prospects into customers and long-term relationships.
• Manage marketing automation platforms, CRM systems, lead-nurturing workflows, and performance reporting processes.
• Analyze campaign performance, customer behavior, market trends, and business intelligence to identify opportunities for growth and optimization.
• Develop compelling content, educational resources, digital campaigns, and customer experiences that strengthen engagement throughout the customer journey.
• Lead testing and optimization initiatives related to messaging, landing pages, conversion rates, digital experiences, and campaign performance.
• Provide regular reporting and insights regarding pipeline development, lead quality, customer acquisition, conversion rates, and return on investment.
• Promote a culture of collaboration, accountability, customer focus, innovation, and continuous improvement throughout the organization.

Qualifications

• Bachelor’s Degree in Marketing, Business, Communications, Analytics, or a related field preferred.
• 3 - 5 years of experience in growth marketing, demand generation, digital marketing, revenue marketing, or related field.
• Proven success in developing and executing marketing programs that produce measurable business growth.
• Experience managing marketing automation platforms, CRM systems, and digital marketing technologies.
• Strong understanding of SEO, AEO, paid advertising, email marketing, analytics, website optimization, and conversion rate optimization.
• Experience qualifying leads, conducting customer discovery conversations, or supporting sales development activities is highly desirable.
• Demonstrated ability to analyze data, identify trends, and develop actionable recommendations.
• Excellent written, verbal, presentation, and interpersonal communication skills.
• Strong project management, organizational, and cross-functional leadership capabilities.
• Experience within residential construction, building products, manufacturing, technology, multifamily housing, or related industries is preferred.
• A growth mindset with a passion for innovation, continuous learning, and measurable results.

Why Join Organized Living?

• Competitive salary
• Profit-sharing program
• Medical, dental, and vision insurance
• Short-term disability coverage
• 401(k) with company match
• Paid time off and company holidays
• Hybrid work schedule
• Career growth opportunities within a growing and profitable organization

Equal Opportunity Employer - Minorities/Females/Veterans/Individuals with Disabilities. Drug-Free Workplace.