Marketing Excellence Program

AT&T; Dallas (TX); On-site; USD 106,000 - 158,000; Full time

Benefits offered by this job

Base salary

Commission

Training

Healthcare

401(k)

Tuition reimbursement

Paid time off

Parental leave

Caregiver leave

Disability benefits

Life insurance

EAP

Wellness programs

Employee discounts

Job summary

AT&T Marketing Excellence Program offers a 24-month, full-time rotational experience at our Dallas location, blending research, analytics, and business strategy with mentorship and leadership development.

You will work on translating customer, market, and brand data into actionable business recommendations while collaborating with marketing, product, and strategy teams. The role combines rigorous analysis with story-telling to influence decisions.

Qualifications

• Experience with qualitative and/or quantitative research methods.
• Ability to translate research into business implications.
• Strong presentation and communication skills.
• Interest in customer insights, research, analytics, or marketing strategy.
• Ability to produce executive-ready recommendations.

Responsibilities

• Translate data into actionable recommendations for stakeholders.
• Expose methodologies, analytics practices, and measurement approaches.
• Shape decisions with clear business implications and recommendations.
• Engage in mentorship, coaching, and leadership development within the program.
• Prepare for future roles in consumer insights, marketing research, analytics, and business impact measurement.

Skills

Research skills

Analytical thinking

Storytelling

Collaboration

Curiosity

Insights leadership

Education

Master in Marketing Research or related

Job description

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation offered.

At AT&T,you’llbe empowered to create real change in an ever-expanding, connected world. As part of our corporate team, your impact will be felt no matter how your work translates to our core goal of serving customers and transforming lives.We’refueled by a passion to provide innovative solutions and driven to connect the world in meaningful ways.

By joining the AT&T Marketing Excellence Program you will build a specialized career at the intersection of customer understanding, market research, analytics, and business decision-making. This full-time 24-month experience combines the rotational development model of MEP with focused exposure to Research, Analytics & Impact and related customer, strategy, measurement, and marketing analytics work.

What you’ll do:

• Deep experience translating customer, market, brand, and business data into actionable recommendations.

• Exposure toresearch methodologies, analytics practices, measurement approaches, and insight activation.

• Opportunity to shape decisions through executive-ready storytelling and clear business recommendations.

• Broader MEP development including mentorship, coaching, networking, cohort learning, and leadership development.

• Preparation for future roles in consumer insights, marketing research, analytics, customer strategy, marketing science, and business impact measurement.

What you’ll bring:

• Research-minded problem solver with quantitative and qualitative capability.

• Analytical thinker who works with complex data and structures findings into clear insights.

• Strategicstoryteller whoconverts research findings into business implications and recommendations.

• Collaborativepartnerable to work with marketing, product, strategy, analytics, and leadership stakeholders.

• Curious, rigorous, and comfortable operating in ambiguity whilemaintainingfocus on business impact.

• Future insights leader with passion for understanding customers, markets, behavior, and performance.

What you’ll need:

• Current enrollment in or recent completion of aMaster in Marketing Research, Marketing Research, ConsumerInsightsor related advanced degree program.

• Demonstrated experience with qualitative and/or quantitative research methods.

• Strong analytical, synthesis, presentation, and communication skills.

• Interest in customer insights, research, analytics, marketing strategy, measurement, or business impact roles.

• Ability to translate research findings into business implications and executive-ready recommendations.

Our Marketing Excellence Program professionals earn an annual salary between the range of $105,600 - $158,400, not to mention all the other amazing rewards that working at AT&T offers. Individual starting pay within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

• Competitive Base Salary

• Performance Based Commission

• Paid Training

• Medical/Dental/Visioncoverage

• 401(k) plan

• Tuition reimbursement program

• Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)

• Paid Parental Leave

• Paid Caregiver Leave

• Additional sick leave beyond what state and local law require may be available but is unprotected

• Adoption Reimbursement

• Disability Benefits (short term and long term)

• Life and Accidental Death Insurance

• Supplemental benefit programs: critical illness/accident hospital indemnity/group legal

• Employee Assistance Programs (EAP)

• Extensive employee wellness programs

• Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

AT&T will not sponsor applicants for work visas of any kind for this position.

AT&T will consider for employment: qualified applicants in a manner consistent with the requirements of federal, state, & local laws.

Weekly Hours: 40

Time Type: Regular

Location: Dallas, Texas

AT&T and its subsidiaries are committed to equal employment opportunity. All hiring, promotion, and other employment decisions remain merit-based and free from discrimination on the basis of race, color, religion, religious creed, national origin, ancestry, age, sex, sexual orientation, gender, gender identity, gender expression, physical disability, mental disability, pregnancy, medical condition, genetic information, marital status, citizenship status, military status, veteran status, or any other characteristic protected by federal, state, or local laws. In addition, AT&T will provide reasonable accommodations to qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made. Click here to learn more or request an application accommodation here.