Marketing Director (Remote)

DEMAND.com; Louisville (KY); On-site; USD 90,000 - 120,000; Full time

Benefits offered by this job

Flexible, remote workplace

High-impact leadership role

Autonomy to shape marketing strategy

Job summary

DEMAND.com in Louisville, Kentucky is seeking a Marketing Leader who will own and execute the marketing strategy. The role involves leading demand generation, account-based marketing, and digital performance programs. Candidates should have 7-10 years of experience in B2B marketing, proven success in driving measurable pipeline and ROI, and strong analytical, strategic, and communication skills. The position allows for a flexible, remote workplace with high-impact leadership opportunities.

Qualifications

• 7-10+ years in B2B marketing, with a focus on demand generation and performance.
• Proven success in driving measurable pipeline and ROI.
• Experience in building marketing functions from the ground up.

Responsibilities

• Own and execute DemandFactor's marketing strategy.
• Lead demand-gen, ABM, and digital performance programs.
• Partner closely with Sales to drive full-funnel results.

Skills

B2B marketing

Demand generation

Performance marketing

Analytical skills

Communication

Job description

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

What you’ll do

• Own and execute DemandFactor’s marketing strategy
• Lead demand-gen, ABM, and digital performance programs
• Build a strong brand and high-impact content engine
• Partner closely with Sales to drive full-funnel results
• Manage marketing KPIs, analytics, attribution, and budget
• Build and grow the marketing team

What we’re looking for

• 7-10+ years in B2B marketing (demand gen, performance, growth)
• Proven success in driving measurable pipeline and ROI
• Experience building marketing functions from the ground up
• Strong analytical, strategic, and leadership skills
• Excellent communication and execution abilities

Why DemandFactor

• High-impact leadership role
• Full ownership and autonomy to shape marketing
• Data-driven, innovative environment
• Flexible, remote workplace