Marketing Director (Remote)

Demand.com; Bridgeport (CT); Remote; USD 140,000 - 210,000; Full time

Job summary

DemandFactor is seeking a Marketing Director to build and scale the marketing function, owning brand, demand gen, content, digital, and performance. This hands-on leader will drive strategy and execution in a data-driven environment.

The role partners with Sales to deliver full-funnel results, manages KPIs and budget, and leads a growing marketing team across ABM, content, and digital programs. 7–10+ years in B2B marketing and proven ROI are highly valued.

Qualifications

• 7–10+ years in B2B marketing (demand gen, performance, growth).
• Proven success in driving measurable pipeline and ROI.
• Experience building marketing functions from the ground up.
• Strong analytical, strategic, and leadership skills.
• Excellent communication and execution abilities.

Responsibilities

• Own and execute DemandFactor’s marketing strategy.
• Lead demand-gen, ABM, and digital performance programs.
• Build a strong brand and high-impact content engine.
• Partner closely with Sales to drive full-funnel results.
• Manage marketing KPIs, analytics, attribution, and budget.
• Build and grow the marketing team.

Skills

B2B marketing

Demand generation

Performance marketing

Growth strategies

Leadership

Analytics

Communication

Job description

DemandFactor is a data-driven B2B growth and demand-generation company helping brands find, engage, and convert their next customers. We run full-funnel programs across intent, ABM, content syndication, and performance marketing, all tied to measurable pipeline impact.

We’re looking for a Marketing Director to build and scale our marketing function. This is a hands-on and strategic role owning brand, demand gen, content, digital, and performance.

What you’ll do

• Own and execute DemandFactor’s marketing strategy
• Lead demand-gen, ABM, and digital performance programs
• Build a strong brand and high-impact content engine
• Partner closely with Sales to drive full-funnel results
• Manage marketing KPIs, analytics, attribution, and budget
• Build and grow the marketing team

What we’re looking for

• 7–10+ years in B2B marketing (demand gen, performance, growth)
• Proven success in driving measurable pipeline and ROI
• Experience building marketing functions from the ground up
• Strong analytical, strategic, and leadership skills
• Excellent communication and execution abilities

Why DemandFactor

• High-impact leadership role
• Full ownership and autonomy to shape marketing
• Data-driven, innovative environment

We strive to make our hiring process fair and comfortable for all candidates. Our process may include one-way video interviews, behavioral assessments, and timed cognitive tests.If you are an individual with a disability or are neurodiverse and need specific accommodations—such as extra time on a test, an alternative communication format, or flexible scheduling—please feel free to let us know. We’re happy to work with you to ensure you can perform at your best.