Marketing Director, Luxury Beachfront Hotel Relaunch

Royal Palm South Beach Miami, a Tribute Portfolio Resort

Florida

On-site

USD 150,000 - 190,000

Full time

8 hours ago

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Job summary

Royal Palm South Beach Miami, a Tribute Portfolio Resort, is seeking a Marketing Director to lead the property's strategic marketing efforts as it reopens after a $110 million renovation. You will shape brand messaging, oversee campaigns, and coordinate across departments to maximize guest engagement and revenue.

This role demands a proven hotel marketing track record, agency management skills, and the ability to drive traditional, digital, and social initiatives that elevate the guest

Qualifications

Five years’ experience in hotel marketing, digital or related field.
Demonstrated competency managing outside agencies.
Demonstrated competency in copywriting.
Basic understanding of HTML.
Excellent time management skills.
Strong working knowledge of Instagram, Facebook, Twitter and LinkedIn.
Excellent written and verbal communication skills.
Competency in Adobe design programs.
Average or better knowledge of Microsoft Excel.

Responsibilities

Develop and execute the property-level marketing plan.
Create campaigns across traditional, digital and social media.
Activate channels to drive awareness and market share.
Showcase property programming and promotions to guests and visitors.

Skills

Hotel marketing

Agency management

Copywriting

Social media management

Communication skills

Time management

HTML basics

Tools

Adobe design programs

Microsoft Excel

Job description

This role demands a proven hotel marketing track record, agency management skills, and the ability to drive traditional, digital, and social initiatives that elevate the guest

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