Marketing Director

Remodelboom; United States; Remote; USD 120,000 - 140,000; Full time

Job summary

A leading company in home improvement seeks a Marketing Director to drive demand generation, brand strategy, and marketing operations. You will oversee end-to-end marketing strategies, collaborate with cross-functional teams, and ensure strong brand messaging while managing a remote team. If you have a proven track record in startup environments and a passion for results, apply today.

Benefits

Weekly online games night

Annual company retreats

Qualifications

• 7+ years of experience in marketing, with at least 2 in a senior leadership role.
• Proven track record scaling B2B marketing efforts in a startup or growth-stage company.
• Comfortable balancing strategy with execution.

Responsibilities

• Own and lead all marketing functions, including brand, content, paid acquisition, email, and partnerships.
• Develop and implement a cohesive marketing strategy to drive lead generation and client acquisition.
• Analyze performance data to optimize campaigns and inform executive decision-making.

Skills

Marketing Automation

Analytics

Paid Media

Demand Generation

Communication

Leadership

Job description

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This range is provided by RemodelBoom. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$120,000.00/yr - $140,000.00/yr

About the Company

RemodelBoom is the #1 revenue-sharing program for home improvement companies. Our service is unique because clients only pay us when we help them make sales. This makes it a win-win for everyone. Join us, and you’ll be part of a fast-paced, high-energy team that values results, mentorship, and growth.

About the Role

We’re looking for a Marketing Director to lead RemodelBoom’s demand generation, brand strategy, and marketing operations. You’ll report directly to the founders and play a key role in shaping how we attract, convert, and retain top-tier home improvement companies across the U.S.

You’ll oversee marketing strategy end to end—from messaging and positioning to campaign execution and performance tracking. If you’re both strategic and hands-on, with deep experience building scalable marketing engines for B2B startups, we’d love to meet you.

Key Responsibilities

• Own and lead all marketing functions, including brand, content, paid acquisition, email, and partnerships
• Develop and implement a cohesive marketing strategy to drive lead generation and client acquisition
• Build out our marketing infrastructure, tools, and systems to support rapid growth
• Collaborate with sales, product, and leadership to align messaging, targeting, and funnel metrics
• Create scalable campaign playbooks and drive consistent performance tracking across channels
• Oversee creative execution and maintain a strong, consistent brand voice
• Analyze performance data to optimize campaigns and inform executive decision-making

Required Skills

• 7+ years of experience in marketing, with at least 2 in a senior leadership role
• Proven track record scaling B2B marketing efforts, ideally in a startup or growth-stage company
• Strong grasp of marketing automation, analytics, paid media, and demand generation
• Excellent communication and leadership skills
• Comfortable balancing strategy with execution—you're just as happy planning as you are writing or analyzing a campaign
• Experience managing or building remote teams is a plus

Pay & Work Schedule

• Salary: $120,000–$140,000/year (based on experience)
• Hours: Full-time | EST
• Location: Fully remote (U.S.-based only)
• Team Fun: Weekly online games night
• Company Retreats: Annual trips (Cape Town last year!)

If you're excited to build something from the ground up and drive results you can be proud of, we’d love to hear from you!

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Advertising, Marketing, and Business Development

• Industries

  Marketing Services and Advertising Services

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