Marketing Director

Resource Furniture; New York (NY); On-site; USD 100,000 - 125,000; Full time

Benefits offered by this job

Competitive salary

Company-sponsored life insurance

Generous paid time off

401(k) retirement plan with company contribution

Job summary

A leading furniture company in New York seeks a Marketing Director to lead and execute comprehensive digital marketing strategies. This role involves overseeing teams, managing project initiatives, and implementing SEO and digital advertising strategies. The ideal candidate will possess 7+ years of experience in digital marketing and have proficiency in AI tools to enhance effectiveness. Competitive salary and benefits offered.

Qualifications

• 7+ years of experience in digital marketing leadership roles, specializing in SEO and digital advertising.
• Proven experience managing internal marketing teams and external agencies.
• Fluency in AI-powered marketing tools.
• Strong leadership, communication, and organizational capabilities.

Responsibilities

• Develop and manage data-driven marketing strategies aligned with business goals.
• Oversee SEO strategies and manage paid digital advertising campaigns.
• Provide direction to Digital Content Manager and Social Media Manager.
• Regularly track and report marketing performance metrics.
• Collaborate with Sales and Product teams on marketing strategies.

Skills

SEO optimization

Digital advertising

Project management

AI tools proficiency

Analytical skills

Communication

Leadership

Education

Bachelor’s degree in Marketing, Communications, Business, or related field

Tools

Marketing analytics platforms

Job description

Join to apply for the Marketing Director role at Resource Furniture

4 days ago Be among the first 25 applicants

Join to apply for the Marketing Director role at Resource Furniture

For 25 years, Resource Furniture has redefined living with multifunctional, space-saving designs. Our personalized process includes a complimentary consultation, 3D visualizations, and seamless, white-glove installation. Each piece is sustainably crafted for long-lasting function and style.

Who You Are

The Director of Marketing will strategically lead and execute comprehensive digital marketing initiatives, emphasizing SEO optimization, digital advertising, and innovative content strategies. This role oversees the Digital Content Manager, Social Media Manager, and external marketing agencies, driving brand growth and customer engagement. The ideal candidate will have robust project management experience and proficiency in leveraging AI tools to streamline workflows and enhance marketing effectiveness.

What You'll Do

Strategic Marketing Leadership

• Develop, implement, and manage data-driven marketing strategies aligned with Resource Furniture’s business goals.
• Lead cross-channel marketing initiatives across digital platforms including web, social, email marketing, and paid media.

SEO & Digital Advertising

• Oversee SEO strategies, including keyword optimization, technical audits, competitive analysis, and performance reporting.
• Strategically plan, execute, and optimize paid digital advertising campaigns (PPC, social ads, display, retargeting).

Content & Social Media Management

• Provide leadership and direction to the Digital Content Manager and Social Media Manager, ensuring cohesive branding, audience engagement, and optimized content.\
• Collaborate on content creation strategies that enhance organic search performance and digital presence.
• Leverage AI-driven tools and platforms to optimize digital marketing efficiency, audience targeting, content personalization, and analytics insights.
• Champion adoption of emerging AI technologies within the marketing team to enhance effectiveness and competitive advantage.

Project & Agency Management

• Lead marketing project management, setting clear goals, deadlines, and budgets, ensuring seamless execution across internal teams and external partners.
• Select, direct, and evaluate external marketing and creative agencies; clearly define project scopes, expectations, and KPIs.

Analytics, Insights & Reporting

• Regularly track, analyze, and report marketing performance metrics, delivering actionable insights and recommendations to senior leadership.
• Utilize data-driven insights and AI analytics to refine strategies for continuous improvement.

Cross-functional Collaboration

• Partner with Sales, Product, and Customer Service teams, aligning marketing strategies to business objectives and customer experience goals.
• Foster cross-departmental communication and collaboration to strengthen brand consistency.

What You Bring

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 7+ years of experience in digital marketing leadership roles, specializing in SEO, digital advertising, and project management.
• Proven experience managing internal marketing teams, external agencies, and complex marketing projects.
• Fluency in AI-powered marketing tools.
• Exceptional analytical skills and familiarity with marketing analytics platforms.
• Strong leadership, communication, and organizational capabilities.

Ideal Candidate:

• Strategic, results-oriented professional passionate about digital innovation and emerging AI technologies.
• Skilled project manager who excels at coordinating complex initiatives and delivering measurable outcomes.
• Collaborative leader adept at motivating teams and building productive relationships across all business functions.

What We Offer

Why Resource Furniture?

At Resource Furniture, you will be part of a team that is leading the conversation on innovative luxury living.

We offer a comprehensive compensation and benefit package including:

• Competitive salary: $100,000.00 to $125,000.00 annually
• Company-sponsored life insurance, long-term disability, short-term disability
• Generous paid time off including Vacation, Holidays, and Sick Days
• Flexible Spending Accounts (Health FSA, Dependent Care FSA)
• 401(k) retirement plan with company contribution
• Employee Assistance Program (EAP)

Resource Furniture, LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws

#IND1

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Furniture

Referrals increase your chances of interviewing at Resource Furniture by 2x

Get notified about new Marketing Director jobs in New York, NY.

New York City Metropolitan Area $165,000.00-$213,000.00 5 days ago

New York, NY $106,000.00-$160,000.00 1 week ago

New York City Metropolitan Area $130,000.00-$175,000.00 3 weeks ago

Director, Brand Strategy - Private Brands

New York City Metropolitan Area $152,400.00-$253,800.00 1 week ago

New York City Metropolitan Area $145,000.00-$155,000.00 2 days ago

Director of Brand Marketing - Color & Conservation

New York, NY $165,000.00-$180,000.00 1 week ago

New York, NY $160,000.00-$175,000.00 1 week ago

New York City Metropolitan Area $140,000.00-$160,000.00 3 days ago

Senior Director, International Marketing

New York, NY $180,000.00-$210,000.00 1 week ago

New York, NY $188,000.00-$250,000.00 3 days ago

New York City Metropolitan Area $140,000.00-$170,000.00 6 days ago

Marketing Director/Director of Commercial Brand Strategy

Brooklyn, NY $150,000.00-$175,000.00 2 weeks ago

New York, NY $148,000.00-$222,000.00 1 week ago

New York, NY $110,000.00-$135,000.00 5 days ago

Senior Director, Global Brand Marketing (Hybrid Role - New York)

New York, NY $200,000.00-$230,000.00 1 week ago

Senior Director, International Marketing

New York City Metropolitan Area $180,000.00-$210,000.00 1 week ago

New York, NY $170,000.00-$190,000.00 1 month ago

New York, NY $180,000.00-$240,000.00 1 week ago

New York, NY $240,000.00-$280,000.00 6 days ago

New York, NY $138,500.00-$200,800.00 5 days ago

New York City Metropolitan Area $150,000.00-$175,000.00 1 month ago

Senior Director of Marketing and Communications

New York, NY $150,000.00-$180,000.00 3 days ago

Director of USC Marketing & Global Programs

New York, NY $150,000.00-$190,000.00 4 days ago

New York, NY $70,000.00-$80,000.00 1 week ago

New York, NY $350,000.00-$385,000.00 1 week ago

Director, Global Brand Strategy & Consumer Engagement

New York, NY $160,000.00-$200,000.00 1 month ago

New York, NY $170,000.00-$190,000.00 1 week ago

New York, NY $215,000.00-$240,000.00 3 days ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.