Marketing Director

Medi; Austin (TX); On-site; USD 140,000 - 200,000; Full time

Job summary

Medici is seeking a Director of Marketing to lead and execute marketing strategy for Medici Health Clinic and Medici Peptides. This role combines strategy with hands-on content creation, social media management, and day-to-day brand execution to ensure consistent messaging across all channels.

The ideal candidate thrives in a fast-paced, entrepreneurial environment, collaborates with leadership and physicians, and drives initiatives from brand awareness to patient education and growth

Qualifications

• 6-10 years of marketing experience, preferably in healthcare, wellness, aesthetics, luxury services, or consumer health brands.
• Proven experience managing and growing social media accounts with strong content strategy and audience engagement.
• Hands-on in content creation, posting, and campaign execution.
• Experience leading brand development and building marketing programs from the ground up.
• Strong digital marketing skills, including website strategy, paid advertising, SEO, and social content.
• Excellent writing, communication, and project management skills.
• Proven ability to work cross-functionally and align marketing with broader business goals.
• Experience managing external vendors, PR firms, or creative agencies preferred.

Responsibilities

• Develop and lead the overall marketing strategy for Medici Health Clinic and Medici Peptides.
• Build strong, differentiated brands that reflect our values, services, and target audience.
• Ensure consistency in visual identity, voice, and messaging across all platforms and brands.
• Serve as the primary owner of social media strategy and execution, including creating, posting, and managing content across platforms.
• Actively engage in day-to-day marketing execution and collaborate with leadership to translate services into engaging content.
• Oversee and maintain company websites, landing pages, email campaigns, newsletters, and marketing collateral.
• Lead content planning and execution for educational and promotional campaigns.
• Oversee SEO/SEM, Google Ads, and paid social advertising efforts to drive traffic and conversions.
• Manage relationships with external marketing, PR, creative, and advertising agencies.
• Monitor and maintain consistency across all external communications and media opportunities.
• Support growth and positioning of Medici Peptides through strategic campaigns and partnerships.
• Collaborate cross-functionally with leadership and operations to align marketing with priorities.
• Support events, partnerships, and community initiatives that position Medici as a premier destination.
• Analyze campaign performance and marketing metrics to optimize engagement and lead generation.

Skills

Marketing leadership

Social media management

Content creation

Brand development

Digital marketing

SEO and SEM

Paid advertising

Campaign planning

Copywriting

Cross-functional collaboration

Tools

Google Ads

Analytics tools

SEO tools

Job description

Medici is redefining the future of executive health, wellness, and longevity through a modern, luxury healthcare experience designed for high-performing individuals who want to proactively invest in their health. Our state-of-the-art clinic combines advanced diagnostics, AI-powered screenings, personalized physician consultations, IV therapy, body composition and wellness services, and customized treatment plans — all delivered in a calming, elevated environment that prioritizes both innovation and exceptional patient care.

Through Medici Peptides, we are also expanding access to cutting-edge peptide therapies and wellness solutions that support recovery, performance, optimization, and healthy aging. At Medici, we move quickly, think creatively, and are passionate about building a brand that is transforming how people approach preventative healthcare. Our team is collaborative, forward-thinking, and driven by a shared mission to help patients look, feel, and perform at their best.

Benefits

We offer a comprehensive benefits package, including health, dental, and vision insurance, and paid time off. Team members also enjoy access to advanced imaging technology, a supportive and forward-thinking clinical team, and unique perks such as discounts on IV therapy and M-Sculpt sessions, and catered healthy lunches.

About the Role

We are hiring a Director of Marketing to lead and execute the marketing strategy for both Medici Health Clinic and Medici Peptides. This individual will be responsible for building and elevating both brands, leading digital marketing efforts, overseeing website and social media strategy, and ensuring that all messaging aligns with the premium, high-touch nature of our care model.

This is a highly hands-on role for someone who enjoys both strategy and execution. We are looking for a leader who is actively involved in content creation, social media management, and day-to-day brand execution. The ideal candidate is comfortable personally creating and posting content, engaging with audiences online, collaborating with external partners and PR agencies, and maintaining brand consistency across all channels.

The ideal candidate thrives in a fast-paced entrepreneurial environment, is highly organized and proactive, and can balance high-level branding with hands-on marketing execution. You’ll work closely with leadership to ensure marketing initiatives support broader business goals — from brand awareness and patient acquisition to education, engagement, and strategic partnerships.

What you will work on

• Develop and lead the overall marketing strategy for Medici Health Clinic and Medici Peptides
• Build strong, differentiated brands that reflect our values, services, and target audience
• Ensure consistency in visual identity, voice, and messaging across all platforms and brands
• Serve as the primary owner of social media strategy and execution, including creating, posting, and managing content across Instagram, Facebook, TikTok, LinkedIn, and other relevant platforms
• Actively engage in day-to-day marketing execution rather than solely overseeing outsourced work or internal teams
• Partner closely with leadership and physicians to translate complex services into clear, engaging, patient-friendly content
• Oversee and maintain company websites, landing pages, email campaigns, newsletters, and marketing collateral
• Lead content planning and execution for both educational and promotional campaigns
• Oversee SEO/SEM, Google Ads, and paid social advertising efforts to drive traffic, conversions, and brand awareness
• Manage relationships with external marketing, PR, creative, and advertising agencies to ensure alignment with company goals and brand standards
• Monitor and maintain consistency across all external communications, media opportunities, and public-facing content
• Support the growth and positioning of Medici Peptides through strategic campaigns, partnerships, and educational marketing initiatives
• Collaborate cross-functionally with leadership and operations teams to align marketing efforts with business priorities
• Support events, partnerships, and community initiatives that position Medici as a premier destination for proactive healthcare and wellness
• Analyze campaign performance and marketing metrics to optimize engagement, lead generation, and patient acquisition

What you will bring

• 6-10 years of experience in marketing, preferably in healthcare, wellness, aesthetics, luxury services, or consumer health brands
• Proven experience managing and growing social media accounts with a strong understanding of content strategy and audience engagement
• Comfortable being hands-on in content creation, posting, and campaign execution
• Experience leading brand development and building marketing programs from the ground up
• Strong digital marketing skills, including website strategy, paid advertising, SEO, and social content
• Excellent writing, communication, and project management skills
• Proven ability to work cross-functionally and align marketing with broader business goals
• Comfortable working in a fast-paced, entrepreneurial environment with evolving priorities
• Experience managing external vendors, PR firms, or creative agencies preferred
• Bonus: Experience marketing to executive or high-net-worth clientele