Marketing Designer

Soni Resources Group; Framingham (MA); On-site; USD 51,000 - 72,000; Full time

Job summary

Soni Resources Group in Framingham, MA is seeking a hands-on Senior Designer to develop elevated, brand-driven creative across digital, social, print, OOH, and in-store experiences. This role blends strong concepting with execution, bringing campaigns to life across customer touchpoints.

You will lead design across channels, translate seasonal strategies into cohesive visual systems, manage multiple projects end-to-end, and collaborate with Creative Directors, Copywriters, Brand, Production and

Qualifications

• 5–8+ years of professional design experience in retail, lifestyle, consumer brands, or agency environments.
• Strong portfolio demonstrating conceptual thinking, multi-channel campaigns, design systems, and polished execution.
• Experience across both digital and print, with in-store/retail design experience strongly preferred.
• Expert proficiency in Photoshop, Illustrator, and InDesign; Figma experience preferred.
• Strong typography, layout, composition, and visual storytelling skills.

Responsibilities

• Develop creative concepts and execute campaigns across digital, social, email/site, print, OOH, and in-store.
• Translate seasonal, promotional, and merchandising strategies into cohesive visual systems and campaign assets.
• Lead design for in-store signage and environmental graphics.
• Create high-quality still and video content in-store with a strong eye for composition, product selection, and styling.
• Support simple, elevated product photography and content capture.
• Bring strong typography, layout, color, imagery, and visual storytelling to every project.
• Incorporate motion and video thinking into digital and paid-media concepts.
• Partner with Creative Directors, Copywriters, Brand, Production, and cross-functional teams.
• Manage multiple projects from concept through production and final delivery.
• Present creative concepts and provide guidance to junior designers.

Skills

Brand design

Visual storytelling

Multi-channel campaigns

Typography

Layout

Tools

Photoshop

Illustrator

InDesign

Figma

After Effects

Adobe Express

Firefly

Job description

Framingham , Massachusetts Contract Sep 16, 2026

Soni islooking for a hands-on Senior Designer to develop elevated, brand-driven creative across digital, social, print, OOH, and in-store experiences. This person will combine strong conceptual thinking with exceptional execution, bringing campaigns and seasonal stories to life across multiple customer touchpoints.

What You'll Do:

Develop creative concepts and execute campaigns across digital, social, email/site, print, OOH, and in-store

Translate seasonal, promotional, and merchandising strategies into cohesive visual systems and campaign assets

Lead design for in-store signage and environmental graphics

Create high-quality still and video content in-store with a strong eye for composition, product selection, and styling

Support simple, elevated product photography and content capture

Bring strong typography, layout, color, imagery, and visual storytelling to every project

Incorporate motion and video thinking into digital and paid-media concepts

Partner with Creative Directors, Copywriters, Brand, Production, and cross-functional teams

Manage multiple projects from concept through production and final delivery

Present creative concepts and provide guidance to junior designers

What We're Looking For:

5-8+ years of professional design experience, ideally within retail, lifestyle, consumer brands, or an agency environment

Strong portfolio demonstrating conceptual thinking, multi-channel campaigns, design systems, and polished execution

Experience across both digital and print, with in-store/retail design experience strongly preferred

Expert proficiency in Photoshop, Illustrator, and InDesign; Figma experience preferred

Strong understanding of print and digital production

Excellent typography, layout, composition, and visual storytelling skills

• Photography, content capture, motion, After Effects, Adobe Express, or Firefly experience is a plus
• Ability to move quickly and maintain a high level of craft in a fast-paced, high-volume environment

Compensation:

$37 - $52/ Hour -DOE

Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications.

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