Marketing Data Analyst (Temporary)

Minitab; United States; On-site; USD 45,460 - 64,747; Part time

Job summary

A leading data analytics company is seeking a Marketing Data Analyst for a temporary maternity leave contract. The role involves transforming marketing and customer data into actionable insights, maintaining performance dashboards, and providing recommendations to enhance campaign efficiency. The ideal candidate will have a bachelor's degree in a relevant field, 3–5 years of experience in marketing analytics, and proficiency in tools like Tableau and Power BI. This is a part-time, onsite position in Chicago, offering $40/hour.

Qualifications

• 3–5 years of marketing analytics experience, preferably in SaaS, Tech, or Financial Services.
• Fluency in English; proficiency in French or Dutch is a plus.
• Strong understanding of marketing funnels, attribution, and lead scoring.

Responsibilities

• Design and maintain dashboards and reports tracking marketing performance.
• Build and optimize scalable data models and pipelines integrating CRM and analytics data.
• Analyze key metrics including campaign performance and marketing ROI.

Skills

Data‑driven insights

Analytical skills

Communication skills

SaaS experience

Collaboration

Education

Bachelor’s degree in Data Science, Statistics, Marketing Analytics, or related field

Tools

Tableau

Power BI

Advanced Excel

HubSpot

GA4

Google Ads

LinkedIn Ads

Job description

We invite you to apply for the Marketing Data Analyst (Temporary – Maternity Leave Contract) role at Minitab

Part‑time: 30‑35 hours per week

About Minitab

For over 50 years, Minitab has been the leading provider of data analysis and process improvement solutions, empowering organizations to make better decisions through data‑driven insights. Our mission is to help businesses unlock the value of their data—enabling continuous improvement, innovation, and measurable results. With a global footprint and a reputation for analytical excellence, Minitab delivers powerful software, cloud‑based solutions, and expert services that help organizations across industries achieve operational excellence. We are a team of data enthusiasts, collaborators, and problem‑solvers who believe in the power of analytics to transform the way businesses operate.

Overview

Minitab is seeking a Marketing Data Analyst to turn marketing and customer data into actionable insights that improve performance, targeting, and ROI. This temporary role (up to one year) provides an opportunity to contribute to high‑impact projects in a global, analytics‑driven organization.

Key Responsibilities

• Design and maintain dashboards and reports tracking marketing performance across channels.
• Build and optimize scalable data models and pipelines integrating CRM, automation, and analytics data.
• Analyze key metrics, including campaign lift, CPL, CAC, and marketing ROI.
• Provide actionable insights to improve campaign efficiency and business impact.
• Present findings and recommendations to Marketing and Sales stakeholders.
• Partner with cross‑functional teams to refine attribution models, lead scoring, and forecasting.
• Ensure accuracy and compliance with data governance standards.

Qualifications

• Bachelor’s degree in Data Science, Statistics, Marketing Analytics, or related field.
• 3–5 years of marketing analytics experience (SaaS, Tech, or Financial Services preferred).
• Proficient in Tableau, Power BI, and/or advanced Excel.
• Experience with platforms such as HubSpot, GA4/Adobe Analytics, Google Ads, LinkedIn Ads, Hootsuite, Talkwalker, and Cision.
• Strong understanding of marketing funnels, attribution, and lead scoring.
• Excellent communication skills; able to simplify complex data for diverse audiences.
• Fluent in English; French or Dutch proficiency a plus.

Attributes

• Data‑driven with a passion for turning insights into action.
• Analytical, detail‑oriented, and proactive.
• Skilled at managing multiple priorities in a fast‑paced environment.
• Collaborative and results‑focused with a global mindset.

Why Minitab

Join a global leader in data analytics that empowers people through data. At Minitab, you’ll collaborate across regions, drive measurable impact, and grow in an inclusive, innovative culture that values curiosity, integrity, and teamwork.

Pursuant to the Illinois pay transparency laws, Minitab is posting the hourly compensation for this position. At the time of posting, the Illinois pay rate is $40.00/hr.

This is an onsite position at our Chicago office. This is a part‑time position for 30‑35 hours per week.

This position is ineligible for visa sponsorship. To be considered for this role, you must be legally authorized to work in the United States and not require sponsorship for employment now or in the future.

Qualified applicants will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.