Marketing Creative Manager (Remote)

Lensa; Washington (District of Columbia); Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative firm is seeking a talented graphic designer to enhance their marketing efforts. In this dynamic role, you will create captivating marketing materials across various platforms, from web to print, using Adobe Creative Suite. Your expertise will drive brand consistency and foster customer relationships through engaging designs. With a focus on collaboration, you will work alongside diverse teams to develop impactful campaigns that resonate with audiences. This is an exciting opportunity to contribute to a mission-driven organization that values creativity, diversity, and continuous learning, making a real difference in the educational landscape.

Qualifications

• 5+ years of experience in graphic or media design in a fast-paced environment.
• Strong knowledge of branding and marketing standards.

Responsibilities

• Develop marketing materials using Adobe Creative Suite for various channels.
• Collaborate with stakeholders to improve project impact and ensure brand consistency.

Skills

Adobe Creative Suite

Graphic Design

Marketing Communications

Project Management

Video Production

Communication Skills

Education

Bachelor's Degree in Graphic Design

Bachelor's Degree in Marketing Communications

Tools

Adobe Creative Cloud

Widen

Brandfolder

Workfront

Job description

2 days ago Be among the first 25 applicants

Lensa is the leading career site for job seekers at every stage of their career. Our client, Cengage Group, is seeking professionals. Apply via Lensa today!

We believe in the power and joy of learning

At Cengage Group, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared purpose – driving innovation that helps millions of learners improve their lives and achieve their dreams through education.

Our culture values diversity, engagement, and discovery

Our business is driven by our strong culture, and we know that creating an inclusive and diverse workplace is essential to our success and to our learners’ success. We value diverse perspectives and strive to ensure all employees feel empowered to voice their ideas and be authentic. We support these goals through inclusive programs, benefits, and initiatives integrated into our daily work. Learn more at https://www.cengagegroup.com/about/inclusion-and-diversity/.

What You'll Do Here

1. Develop and produce marketing materials using Adobe Creative Suite (Illustrator, InDesign, Photoshop).
2. Design for various channels and formats, including web, emails, landing pages, ebooks, infographics, flyers, social media, paid media, events, videos, and direct mail.
3. Modify layouts based on project and audience needs to foster customer relationships and drive action.
4. Collaborate with stakeholders from the start to improve project impact and ensure brand consistency.
5. Manage creative resources (freelancers, printers, etc.) to meet deadlines and maintain quality.
6. Work with Content and Web teams to create campaigns and sales tools that resonate and motivate.
7. Assist the Events team in developing creative for promotional activities to meet marketing goals and generate leads.
8. Stay informed about marketing trends to influence innovative campaigns and deliverables.
9. Maintain internal digital asset management (Widen or Brandfolder) and project management systems (Workfront).
10. Use metrics and performance indicators to enhance content effectiveness.
11. Manage multiple projects independently with attention to detail and deadlines.

Skills You Will Need Here

1. Bachelor’s degree in graphic design, marketing communications, advertising, or related field.
2. At least 5 years of experience in graphic or media design, preferably in a fast-paced environment.
3. Strong knowledge of branding and marketing standards.
4. Proficiency with Adobe Creative Cloud (InDesign, Illustrator, Photoshop).
5. Understanding of layout, graphic design, composition, and color theory for print and digital media.
6. Experience with video production/editing and animation.
7. Familiarity with Widen, Brandfolder, and Workfront is a plus.
8. Knowledge of accessibility standards is advantageous.
9. Proven problem-solving, decision-making, project management, and analytical skills.
10. Attention to detail and ability to work with urgency.
11. Ability to prioritize and manage multiple projects simultaneously.
12. Excellent verbal and written communication skills.
13. Goal-oriented but flexible, adaptable to opportunities.
14. Ability to work independently and as part of a team.
15. Ownership and accountability for work.