Marketing Coordinator

ASM Global-SMG; Richmond (VA); On-site; USD 28,000 - 30,000; Part time

Job summary

Legends Global, a leading venue management company, seeks a Part-Time Marketing Coordinator for Altria Theater & Dominion Energy Center to support marketing and sales initiatives for ticketed performances and venue events.

You will collaborate with the Marketing team on pre-sales, on-sales, and post-show communications, including eblasts and Know Before You Go emails, while assisting with graphic design and clerical duties. Experience in live events is preferred.

Qualifications

• Bachelor’s degree in Marketing, Communications, Graphic Design, or related field, or equivalent experience.
• 1+ year in Marketing, PR, or Sales in entertainment or related field.
• Experience with email marketing databases (Mailchimp or HIVE preferred).
• Experience with Microsoft Office suite (Word, Excel, PowerPoint, Outlook, Teams).
• Graphic design portfolio preferred.

Responsibilities

• Support events marketing through advertising and sales activities.
• Coordinate marketing needs from promoters, managers, or contacts (pre-sales, on-sales, event days).
• Create and manage website events for all ticketed performances.
• Create and distribute email campaigns (eblasts) and Know Before You Go emails.
• Support poster, signage, and venue marketing assets securing.
• Assist full-time Marketing Coordinator with graphic design as needed.

Skills

Communication skills

English proficiency

Team collaboration

Self-starter

Time management

Attention to detail

Copywriting

Grammar

Education

Bachelor’s degree in Marketing/Communications/Graphic Design

Tools

Microsoft Word

Microsoft Excel

PowerPoint

Outlook

Teams

Mailchimp

HIVE

Content Management Systems

Job description

POSITION: Marketing Coordinator
DEPARTMENT: Marketing
REPORTS TO: Director of Marketing
FLSA STATUS: Part-Time

Legends Global, the world’s leading venue management company and producer of live event experiences, has an opening for a part-time Marketing Coordinator at Altria Theater & Dominion Energy Center. The ideal candidate is a motivated, detail-oriented individual with experience in marketing alongside a passion for live events. The individual will work with the venue Marketing team to support sales and marketing efforts for all ticketed performances, as well as premium sales, group sales, private event sales, and other related revenue generating business lines at Altria Theater and Dominion Energy Center. The position reports to the Director of Marketing within the Marketing department.

ESSENTIAL DUTIES:

• Carry out specific marketing efforts related to events through advertising and sales as requested by the Director of Marketing
• Arrange and assist with any marketing needs from show promoters, managers, or contacts including event pre-sales, on-sales, and on event days
• Create and manage website events for all ticketed performances and venue activities
• Create and distribute eblasts across multiple campaign types, including announce, dedicated, student rush, special offer, and newsletter
• Create and distribute KBYG (Know Before You Go) emails for upcoming performances
• Create and distribute post-show patron experience survey emails
• Create and maintain community calendar entries for venue events and performances
• Schedule and manage venue digital signage content through system (Daktronics)
• Coordinate venue Front-of-House poster ordering, installation, and removal
• Coordinate Restroom stall-insert installation and removal
• Assist full-time Marketing Coordinator with Graphic Design as needed
• Assist with clerical duties as needed
• Ability to work nights, weekends, and holidays

QUALIFICATIONS:

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and/or Experience

• Bachelor’s degree from four-year college or university in Marketing, Communications, Graphic Design, or related field or similar experience
• Minimum of 1+ year(s) of experience in Marketing, Public Relations, or Sales in the entertainment industry or related field or equivalent combination of education and experience required
• Working knowledge of Microsoft products, including Word, Excel, PowerPoint, Outlook, and Teams
• Demonstrable graphic design skills with a supporting portfolio and a creative eye for visual composition preferred
• Experience with email marketing databases, Mailchimp or HIVE experience preferred
• Experience with content management systems and creating website content for commercial businesses preferred
• Experience working with a major market venue and/or media channel preferred

Skills and Abilities

• Experience with Adobe Creative Cloud, including Adobe Photoshop, InDesign, and/or Illustrator
• Strong written and verbal communication skills and the ability to read, write, and understand English
• Must be able to collaborate and work well with others, both inside and outside of the marketing department, working as part of a creative team
• Ability to give and receive constructive criticism
• Must be a Self-Starter and have the ability to work with limited supervision
• Effective time management skills and the ability to meet deadlines
• Organized self-starter with meticulous attention to detail
• Excellent grammar and copywriting skills
• Ability to work under limited supervision and interact with all levels of staff, including venue management

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to move around the venue; to stand for long hours during shows/events; talk and hear. Extended keyboard and computer usage is also required. This position may require work inside or outside of the building as needed by events.

Compensation: $20.00–$22.00 per hour

Work Environment The essential responsibilities of this position are described under the headings above. They may be subject to change at any time due to reasonable accommodation or other reasons. Also, this document in no way states or implies that these are the only duties to be performed by the employee occupying this position.

Legends Global is an Equal Opportunity/Affirmative Action employer, and encourages Women, Minorities, Individuals with Disabilities, and protected Veterans to apply.

VEVRRA Federal Contractor.

Our Work Experience is the combination of everything that's unique about us: our culture, our core values, our company meetings, our commitment to sustainability, our recognition programs, but most importantly, it's our people. Our employees are self-disciplined, hard working, curious, trustworthy, humble, and truthful. They make choices according to what is best for the team, they live for opportunities to collaborate and make a difference, and they make us the #1 Top Workplace in the area.