Marketing Coordinator

Berkshire Hathaway Automotive; Irving (TX); On-site; USD 42,000 - 54,000; Full time

Benefits offered by this job

Medical and dental coverage

Paid training

Career growth opportunities

Paid vacation and holidays

401(k) with company match

Job summary

Berkshire Hathaway Automotive is seeking an organized Administrative Assistant to support marketing account management across affiliated dealerships.

You will pull media performance reports, assist with budgets, and coordinate campaigns and projects with Advertising Consultants, ensuring timely delivery and accuracy in reporting.

Qualifications

• Bachelor's degree in a related field is required.
• Proficient in Microsoft Office Suite including Excel and Word.
• Experience supporting marketing campaigns and reporting.
• Strong organizational skills and attention to detail.

Responsibilities

• Pull and analyze media performance reports (CRM, website analytics, and promotions).
• Assist Advertising Consultants with marketing budgets and campaign deadlines.
• Coordinate project requests and manage timelines for campaigns.
• Maintain and track status of eBlasts, artwork, and information requests.
• Facilitate final approvals for newsletters and campaigns with dealership contacts.
• Coordinate trafficking of radio/TV/cable spots as needed.
• Update marketing reports and partner with Account Analysts.
• Support special projects, including proposals and competitive research.
• Assign and track Call Measurement numbers and tracking codes.

Skills

Multi-tasking

Prioritization

Automotive knowledge

Detail-oriented

Education

Bachelor's Degree in Broadcasting/ Communications/ Advertising/ Public Relations or related field

Tools

Microsoft Office (Excel/Word)

Job description

Overview:

This position requires a self-motivated, detail-conscious administrative assistant who will support the administrative duties and marketing account management of Berkshire Hathaway Automotive affiliated dealerships and the Advertising Consultants.

BENEFITS:

• Fast paced work environment
• Paid training and development
• Career growth opportunities
• Medical and dental coverage available after 2 month period
• Paid vacation and holidays
• 401(k) with company match

Essential Responsibilities And Duties:

• Assist to pull and collect media performance reports such as CRM traffic reports, Call Measurement Reports, Website Analytics, and radio, television and cable web traffic reports associated media promotions, etc.
• Assist all Advertising Consultants on the Marketing budgets, such as adding flight dates to calendars and media production deadlines
• Project request support as needed for Advertising Consultants while they are traveling
• General follow up and management of projects in progress such as eBlasts, artwork, information requests, and Workamajig entry
• Help with getting final approvals on eNewsletters and eBlasts from the point person at the dealership
• Assist in the trafficking of radio and TV/cable spots for Advertising Consultants as needed
• Assist to work with Account Analyst to maintain and update marketing and other reports for Advertising Consultants
• Assist Advertising Consultants with special projects including filing, creation of sales campaign one pagers, proposals, research on competitive advertising and other duties assigned
• On behalf of the Advertising Consultants, coordinate the assignment of Call Measurement numbers, and other tracking codes to measure response for dealerships
• Assist with co-op documentation for media buys and provide clients and marketing managers with support as required
• Assist with vendor sourcing as needed
• Maintain account management files including client and contract files as needed
• Assist with event management as assigned
• Support Director of Marketing on various assignments and meeting preparation
• Occasional dealership visits to have an understanding of the Marketing/Advertising Consultant role
• Assist in pulling and completing CSI reporting on a monthly basis

Qualification Requirements:

Education And/Or Experience:

• Bachelor's Degree in (B.A or B.S.) Broadcasting/ Communications, Advertising, Public Relations or related field
• Proficient in Microsoft Office Suite Programs including Excel and Word

Skills/Knowledge And Ability:

• Ability to manage multiple projects and schedules to meet deadlines
• Ability to adjust set priorities and adjust workflow as required
• Interest and working knowledge automotive sales and business principles
• Must be extremely organized and detail oriented

Company Overview:

Berkshire Hathaway Automotive is one of the largest dealership groups in America, with over 100 franchises in 10 states. The company sets the industry standard for operational excellence, financial performance and an unmatched customer experience within franchised auto dealerships. Using extensive experience, innovative strategies and technological expertise, Berkshire Hathaway Automotive works to assure their dealerships obtain and maintain position as leaders and trendsetters in the automotive field. The company focuses on building resilient and adaptive business models that cultivate engaged, strong and proactive leadership.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.