Marketing Coordinator

Ohio State University; Columbus (OH); On-site; USD 42,000 - 64,000; Full time

Benefits offered by this job

Medical, dental & vision coverage

Paid time off & holidays

State retirement plan

Job summary

Ohio State University is seeking a Marketing Coordinator in the Athletics | Marketing department. This full-time role supports department leaders, student athletes, coaches, and sports programs with fan cultivation via campaigns, media buying, and social promotions to boost ticket sales and attendance.

You will work in a collaborative team environment, oversee the Buckeye Experiences program, and engage with partners to activate sponsorship elements. Evening and weekend work may be required.

Qualifications

• High School diploma or GED required; associate degree preferred.
• 2 years of relevant experience required; 4–6 years preferred.

Responsibilities

• Support marketing and communications for the Athletics unit.
• Coordinate campaigns, events and promotions to drive fan engagement.
• Collaborate with Learfield and university groups for sponsored elements.
• Oversee Buckeye Experiences program and intern scheduling.
• Assist in cross-campus projects and other duties as assigned.

Skills

Communication

Interpersonal skills

Marketing experience

Advertising knowledge

Digital & traditional advertising

Team collaboration

Self-starter

Evenings & weekends availability

Microsoft Word

Excel

Adobe Photoshop / InDesign

Shoflo scripting

Education

Associate degree in relevant field

Tools

Microsoft Word

Excel

Adobe Photoshop

InDesign

Shoflo

Job description

Introduction

Screen reader users may encounter difficulty with this site. For assistance with applying, please contact [e-mail]. If you have questions while submitting an application, please review these frequently asked questions. Current Employees and Students: If you are currently employed or enrolled as a student at The Ohio State University, please log in to Workday to use the internal application process. Welcome to The Ohio State University's career site. We invite you to apply to positions of interest. In order to ensure your application is complete, you must complete the following: Ensure you have all necessary documents available when starting the application process. You can review the additional job description section on postings for documents that may be required. Prior to submitting your application, please review and update (if necessary) the information in your candidate profile as it will transfer to your application.

Job Title

Marketing Coordinator

Department

Athletics | Marketing

Job Description

This full-time position will gain valuable experience in the Collegiate Athletic industry. It will provide support to department leaders, student athletes, coaches, and sports programs by providing operational support in specified unit. Gain knowledge of a collegiate athletics department and NCAA rules & regulations. Provide general operational support for assigned unit. This position works in a creative and collaborative team environment where change is embraced, and innovation is encouraged. This position creates and implements fan cultivation strategies and tactics through communication, advertising campaigns, media buying, database marketing, email marketing, social media and promotional initiatives for assigned sports and related special events. Responsible for increasing fan awareness that translates into increased ticket sales revenue, attendance and other ancillary revenue. Implement strategies to maximize game atmosphere opportunities and in-game promotional activities to produce remarkable experiences for fans. Collaborate with Live Events, Ohio State Marching and Athletic Bands, Ohio State Spirit Squad, Block O and other university affiliated, as well as external groups to create a competitive advantage at home events. This position will oversee the Buckeye Experiences program, including ideation and day-to-day execution. Additional administrative responsibilities including cross campus involvement through special engagements that include student life and related special projects. Candidate will work hand in hand with media rights partner, Learfield, to ensure activation of sponsored elements. Management responsibilities will include overseeing the student internship program, assisting in development of interns, scheduling for in season sports as well as special related projects. Performs other duties as assigned.

Minimum Required Qualification

High School diploma or GED. Certification or vocational training may be required. Associate degree in relevant field may be preferred. 2 years of relevant experience required. 4-6 years of relevant experience preferred.

Preferred Qualifications

Self Starter. Excellent communication skills both oral and written. Excellent interpersonal skills. Demonstrated experience in marketing or sales. Knowledge of Big Ten and NCAA rules and regulations as pertains to duties of position. Proficiency in computer skills using Microsoft Word, Excel, Adobe Photoshop or InDesign or a similar program, Shoflo or other scripting mechanisms, and other relevant software. Proficiency with advertising, both digital and traditional. Ability to work under minimal supervision while achieving established goals. Ability and willingness to work evenings and weekends.

Function

Marketing and Communications

Sub-function

Marketing Operations

Career Band

Technical

Career Level

T2

Additional Information

Location: Fawcett Center for Tomorrow (0284)

Position Type: Regular

Scheduled Hours: 40

Shift: Varying Shifts

Final candidates are subject to successful completion of a background check. A drug screen or physical may be required during the post offer process.

Thank You & Application Status

Thank you for your interest in positions at The Ohio State University and Wexner Medical Center. Once you have applied, the most updated information on the status of your application can be found by visiting the Candidate Home section of this site. Please view your submitted applications by logging in and reviewing your status. For answers to additional questions please review the frequently asked questions. The university is an equal opportunity employer, including veterans and disability.

Benefits

• Medical, dental and vision coverage, with Ohio State paying a significant portion of the cost.
• Paid time off, including sick and vacation time and 11 holidays.
• State retirement plan or an alternative retirement plan, both with generous employer contributions.

Ohio State benefits give you options to take care of what matters most to you — and opportunities to make adjustments as your life and needs change, including:

We bring out the best in people, help each other succeed and learn together. By joining Ohio State, you become part of a top-20 public university with one of America’s leading academic health centers. We’re a team of dedicated colleagues with access to boundless resources that support you.

Review the Frequently Asked Questions for details on using Workday and submitting your application.