Marketing & Communications Specialist — Social Content Lead

CMU Health; Saginaw (MI); On-site; USD 42,000 - 66,000; Full time

Job summary

CMU Health is seeking a Marketing & Communications Specialist to help bring our people, programs, and services to life across social media, digital, print, and community channels.

Join a collaborative team to execute marketing priorities—from creating compelling content and designing materials to updating the website, photographing events, and supporting health initiatives across our service areas.

Qualifications

• Associate degree in marketing, communications, public relations, digital media, business, or related field required; bachelor's preferred.
• Two years of relevant marketing, communications or digital media experience preferred.
• Experience creating content for social media and digital platforms.
• Strong writing, editing, proofreading and verbal communication skills.
• Familiarity with design tools such as Adobe Creative Suite.
• Experience with social media management, analytics, website content management, email marketing or digital communications.

Responsibilities

• Create, schedule, publish, and monitor social and digital content; analyze performance and grow engagement.
• Create and update flyers, rack cards, posters, brochures, provider communications, newsletters, email campaigns, and other materials.
• Maintain and update provider, clinic, service, location, and organizational information on the website.
• Capture headshots and visual content for physician, staff, and events.
• Assist with community events, health fairs, vendor and partner coordination, and special projects.

Skills

Social media

Content creation

Copywriting

Communication

Project management

Education

Associate degree in marketing or related field

Bachelor's degree preferred

Tools

Adobe Creative Suite

MS Word

PowerPoint

Excel

Job description

CMU Health is seeking a Marketing & Communications Specialist to help bring our people, programs, and services to life across social media, digital, print, and community channels.

Join a collaborative team to execute marketing priorities—from creating compelling content and designing materials to updating the website, photographing events, and supporting health initiatives across our service areas.