Marketing Communications Specialist

Nashville Public Radio; Grand Rapids (MI); On-site; USD 50,000 - 70,000; Full time

Job summary

Nashville Public Radio is seeking a proactive professional to manage membership services and outreach, including creating digital assets and coordinating communications. The role involves updating the website, producing materials for social channels, and hosting live webinars during business hours in the office.

You will work with Canva, InDesign, Illustrator, and the AMS to craft consistent messaging and maintain templates.

Qualifications

• Update website daily and refresh content via AMS.
• Create assets for web and social media using Canva, InDesign and Illustrator.
• Write in a consistent tone; assemble monthly newsletters in AMS templates.
• Schedule social content with Lumely.

Responsibilities

• Support membership services and outreach initiatives.
• Host live webinars during business hours in the office.
• Maintain and update assets and templates for web and social media.
• Coordinate digital communications across channels.

Skills

Website updates

Graphic design

Content writing

Social media scheduling

Tools

Canva

InDesign

Illustrator

AMS (Association Management System)

Lumely

Job description

Our Client promotes sustainability throughout the life cycle of furniture. offers statistical and educational resources to our members and the public and reach out to regulators, consumers, and international partners to foster value and innovation.

• Person before was wearing a lot of hats - takes a unique amount of skillsets to own whole area of business.
• This person supports membership services and outreach, setting up events (virtual, only 3 in person a year)
• Marketing Communications, offering programs, digital comms, secondary social media - LinkedIn and Instagram
• AMS - software apps that do everything like a CRM, newsletters to send out, digital comms, creating member profiles internally, has groups, frontend is their website and backend is their structure, organization membership, way to get resources and materials for employees.
• Membership is a reputable products.
• Still uses Canva and InDesign to create assets but inputs to Association Management System. A little bit of learning curve, prior experience in program called "YM/Your Membership" Or other AMS would be preferred. Can use HTML or use a drag and drop feature.
• This role supports others in the office, hosting live webinars during business hours in the office.

Industries that typically use an AMS: nonprofit

Must have skills:

• Updating website every day, 20% of website they change content weekly in AMS (40% of the work)
• Creating assets is other 60% - using same assets for web and adjusts for social media and members. Canva & InDesign, Illustrator to create graphics and assets. They have a lot of templates and use a lot of templates, could create new templates in the future - updating what they currently have.
• Communications - writing, keeping a tone. Web content, monthly newsletters - built in AMS and there is a template used, updating various sections. Importing images and texts. Templates for social media posts/captions. Okay with using AI tools.
• Uses Lumely for scheduling social media content.