Marketing Communications Specialist

Campus Federal; Baton Rouge (LA); On-site; USD 70,000 - 95,000; Full time

Job summary

Campus Federal is seeking a Marketing Communications Specialist to craft engaging content across email, social, website, blogs, and campaigns. You’ll collaborate with leadership to present clear messages and maintain a consistent brand voice.

You are a strong writer with 5–7 years in content development and digital marketing, proficient in SEO, analytics, and tools like Adobe Creative Suite or Canva. This role emphasizes teamwork and timely delivery in a financial services context.

Qualifications

• Bachelor’s degree in communications, journalism, English, marketing, or related field.
• 5–7 years of experience in content development or marketing communications.
• Exceptional writing, editing, and proofreading across multiple channels.
• Basic graphic design skills; familiarity with Adobe Creative Suite or Canva is a plus.
• Experience managing social media platforms and content calendars.
• Strong understanding of digital marketing, SEO, and audience engagement.
• Ability to manage multiple projects and collaborate across teams.

Responsibilities

• Create and manage content for email, social, website, blogs, and campaigns.
• Manage social media content planning, copywriting, publishing, and engagement across platforms.
• Develop and maintain editorial calendars for timely, consistent communications.
• Collaborate with marketing, business units, and leadership to align messaging with goals.
• Ensure a consistent and compelling brand voice across all channels.
• Review content for accuracy, clarity, compliance, and brand alignment.
• Support PR, partnerships, events, and outreach with strategic content.
• Apply SEO and digital content best practices to improve visibility and engagement.
• Monitor content performance and identify opportunities for improvement.
• Stay current on marketing and digital trends to bring fresh ideas.

Skills

Content development

Marketing communications

Editing & proofreading

SEO

Social media management

Brand messaging

Education

Bachelor's degree in Communications, Journalism, English, Marketing, or related field

Tools

Adobe Creative Suite

Canva

Job description

At Campus Federal, our mission is to enhance the lives of our members and the communities we serve. We're looking for a creative, strategic, and detail-oriented Marketing Communications Specialist to help bring our brand to life through engaging content and meaningful member communications.

This role is responsible for developing compelling content across a variety of channels that strengthens member relationships, promotes products and services, and supports organizational goals. The ideal candidate is a strong writer, collaborative team player, and skilled communicator who can turn insights into impactful messaging.

How You’ll Make an Impact

• Create and manage engaging content for email marketing, social media, website pages, blogs, digital campaigns, public relations efforts, presentations, video scripts, and other marketing materials.
• Manage social media content planning, copywriting, publishing, and community engagement across platforms.
• Develop and maintain editorial calendars to ensure timely, consistent, and strategic communications.
• Collaborate with marketing, business units, and leadership teams to create messaging that supports products, services, campaigns, and organizational initiatives.
• Ensure a consistent and compelling brand voice across all communication channels.
• Serve as a trusted communications resource by reviewing and refining content for accuracy, clarity, compliance, and brand alignment.
• Support public relations, community partnerships, sponsorships, events, and outreach initiatives through strategic communications and promotional content.
• Apply SEO and digital content best practices to improve visibility, engagement, and performance.
• Monitor content and campaign performance and recommend opportunities for continuous improvement.
• Stay current on marketing, communications, digital media, and financial services trends to bring fresh ideas and innovative approaches to member engagement.

The Ideal Candidate

• Bachelor's degree in Communications, Journalism, English, Marketing, or a related field.
• 5-7 years of experience in content development, marketing communications, journalism, public relations, or a related discipline.
• Exceptional writing, editing, and proofreading skills across multiple communication channels.
• Basic graphic design skills and familiarity with design tools such as Adobe Creative Suite or Canva are a plus.
• Experience managing social media platforms and content calendars.
• Strong understanding of digital marketing, content strategy, SEO, and audience engagement.
• Ability to manage multiple projects, meet deadlines, and collaborate effectively across teams.
• Proficiency with content creation, marketing, and social media management tools.

Why Campus Federal?

At Campus Federal, you'll have the opportunity to make a meaningful impact by helping members succeed financially while working alongside a collaborative team dedicated to service excellence. We value professionalism, continuous improvement, respect, dependability, and a commitment to delivering excellence in every experience.

We offer an outstanding benefits package, including 100% employer-paid health, dental, and long-term disability insurance for employees, optional dependent coverage, and vacation and sick time to support work-life balance.