Marketing Communications Specialist

ISU Research Park; Ames (IA); Sur place; USD 50 000 - 80 000; Plein temps

Résumé du poste

Ag Leader is seeking a Marketing Communications Specialist to support development, execution, and management of brand, product, and dealer communications. You will translate technical information into clear customer-focused content while maintaining brand voice across web, email, and social channels.

The role emphasizes writing, storytelling, and content creation to strengthen the Ag Leader brand and support customers and dealers.

Qualifications

• Requires a degree in Agriculture or Marketing.
• Agriculture background preferred.
• Strong writing, editing and proofreading skills.
• Proficiency with Adobe Creative Suite, Canva, email marketing tools and MS Office.

Responsabilités

• Draft, adapt, proofread, and edit marketing content across channels while maintaining brand voice and product positioning.
• Translate technical information into customer-focused communications for dealers and customers.
• Manage email marketing initiatives from content development to campaign execution.

Connaissances

Strong written communication

Editing & proofreading

Verbal communication

Time management

Teamwork

Formation

Degree in Agriculture

Degree in Marketing

Outils

Adobe Creative Suite

Canva

Email marketing platforms

Microsoft Office

Description du poste

Ag Leader was born from a passion and determination to transform agriculture forever. In 1992, Ag Leader changed the industry by bringing real-time yield data to farmers’ fingertips. Today, over 30 years later, Ag Leader has become a global team that provides year-round solutions to help farmers plan, plant, apply, and harvest more efficiently and profitably. We are improving the lives of farmers. We are increasing the efficiency of production agriculture around the world. And we aren’t slowing down. Ready to use your talent to implement change? Join our team of innovators revolutionizing agriculture.

The Opportunity

The Marketing Communications Specialist supports the development, execution and management of marketing communications across brand, product, and dealer initiatives. This role works closely with the Brand Communications and Product Marketing teams to turn approved messaging into clear, consistent, and engaging content across multiple channels. The ideal candidate combines strong writing skills with an interest in products, visual storytelling, and content creation to strengthen the Ag Leader brand and support the success of our customers.

As a team member, you will demonstrate and promote the Ag Leader Way:

Willing, Ready, Doing

Courage to do what is Right

Approachable

Responsibilities

Content Development & Communications

Draft, adapt, proofread, and edit marketing and communications content across a variety of channels while maintaining brand voice, visual consistency, and product positioning.

Develop a working knowledge of our products, customers, and markets to effectively translate technical and product information into customer-focused and dealer-focused communications.

Manage email marketing initiatives through content development, campaign execution, and Account Engagement management

Adapt approved brand and product messaging for web, email, social media, presentations, and other marketing materials.

Assist with website content updates and ongoing site maintenance.

Content Capture & Asset Management

Update marketing materials with current product imagery, screenshots, and other visual assets.

Help ensure product content and digital assets are current, accurate and readily available to internal teams and dealers.

Participate in field activities, demonstrations, customer events, and other opportunities to capture product imagery, video, and customer-focused content.

Support photo and video selection, editing, organization, and management.

Assist with video editing and creation for product education, launch, and promotional needs.

Qualifications/Skills

Degree in Agriculture, marketing, or related field.

Background in agriculture preferred.

Strong written, editing, proofreading, and verbal communication skills.

Proficiency in Microsoft office suite and common marketing tools including Adobe Creative Suite, Canva, email marketing platforms.

Strong teamwork and time management skills with ability to multi-task.

Capable of operating and performing daily duties with minimal instruction.

Organized, experienced marketing communications professional who meets set deadlines and takes pride in high quality, accurate, and detailed work.