Marketing & Communications - Nonprofit Donor Engagement

Humane-Society-of-Northeast-Georgi; Gainesville (GA); Sur place; USD 60 000 - 90 000; Plein temps

Résumé du poste

Humane Society of Northeast Georgia seeks a Marketing Manager to plan, develop, and implement marketing strategies, communications, and public relations for the organization. You will lead a team and coordinate with senior leadership to enhance the shelter’s image and mission.

You’ll manage campaigns, digital marketing, social media, donor engagement, and content creation while ensuring consistent branding and messaging across platforms.

Qualifications

• A minimum of three years in a graphic design, marketing or communications leadership role.
• Degree in marketing/communications (or related field) or equivalent work experience preferred.
• Nonprofit experience preferred.
• Experience in providing marketing support to fundraising or sales teams
• Proven experience in graphic design with a strong portfolio showcasing your design skills.
• Proficiency in graphic design software and tools such as Canva, Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.).
• Keen eye for quality and design aesthetics.
• Excellent writing and editing skills with the ability to create engaging, creative and persuasive messages.
• Careful attention to detail, specifically spelling, grammar and punctuation with knowledge of AP style.
• Proficient in social media advertising, Goole Ads and Adwords, SEO optimization; certification preferred.
• Strong project management skills with the ability to work independently while tracking and managing multiple projects and tasks in a timely fashion.
• Ability to effectively and professionally communicate with a wide variety of stakeholders.
• Strong, proactive work ethic and ability to take ownership of assigned duties.
• Must be a self-starter and driven to meet or exceed expectations.

Responsabilités

• Working with the Senior Director, Major Gifts as well as other management in upholding the shelter’s image and mission.
• Create, implement and measure the success of a comprehensive marketing and communications program that will enhance HSNEGA’s position within the community.
• Oversee internal and external communications and all marketing activities including design publications, digital marketing, website coordination, social media management and other areas as determined by the Senior Director, Major Gifts and/or the Executive Director
• Develop short- and long-term plans and budgets for the marketing and communications program, as well as integrated communications plans for the organization’s services, events, programs and other outreach.
• Develop strategies to increase engagement with donors, clients, volunteers, influencers and other key audiences.
• Design strategies that improve online viewership metrics and Google analytics.
• Oversee editorial direction, design, production and distribution of all publications and print materials.
• Manage website content and design revisions.
• Manage and optimize HSNEGA’s presence on all social channels and search engines including Meta and Google Business.
• Support the marketing and development team in the areas of photography, videography, video editing, copywriting, event support and other areas as needed.
• Maintain professional and technical knowledge by attending educational workshops, reviewing professional publications, establishing personal networks and participating in professional societies.
• Ensure consistent branding and messaging across all platforms.

Connaissances

Graphic design

Marketing

Communications

Project management

Social media management

Content creation

Writing and editing

AP style

Canva

Adobe Creative Suite

Formation

Degree in marketing/communications or related field

Outils

Canva

Adobe Creative Suite

Google Ads

Google Analytics

Description du poste

Humane Society of Northeast Georgia seeks a Marketing Manager to plan, develop, and implement marketing strategies, communications, and public relations for the organization. You will lead a team and coordinate with senior leadership to enhance the shelter’s image and mission.

You’ll manage campaigns, digital marketing, social media, donor engagement, and content creation while ensuring consistent branding and messaging across platforms.