Marketing & Communications Director

CAIR Action; Washington (District of Columbia); Hybrid; USD 90,000 - 150,000; Full time

Job summary

CAIR Action, based in Washington, DC, seeks a senior marketing and communications professional to lead brand strategy, messaging, and digital engagement. This remote role reports to the Executive Director and oversees campaigns across email, web, social media, and other digital tools.

The position emphasizes developing integrated campaigns, maintaining a consistent brand voice, and expanding audience engagement while coordinating with internal teams and external partners.

Qualifications

• Must have extensive nonprofit or advocacy sector marketing and communications experience
• Proven track record developing and executing strategic campaigns
• Strong writing and storytelling capabilities
• Proficiency managing integrated digital marketing campaigns across multiple channels
• Knowledge of analytics platforms and CRM/email marketing systems
• Ability to work effectively with limited resources and in developing organizations
• Bachelor's degree or equivalent in Marketing, Communications, Journalism, or related field

Responsibilities

• Develop and implement integrated marketing and communications strategies aligned with civic engagement and policy advocacy mission
• Manage and maintain brand identity with consistent voice across platforms
• Design and execute multi-channel campaigns using email, web, social media, and digital tools
• Create and edit communications materials for advocacy initiatives and fundraising
• Build and grow audience engagement across digital channels
• Monitor analytics and performance data to optimize campaigns
• Coordinate messaging across internal departments
• Cultivate and maintain media relationships to amplify messaging
• Supervise external vendors and creative partners
• Hire, develop, and lead communications staff as needed

Skills

Strategic marketing

Brand management

Digital campaigns

Storytelling

Analytics & CRM

Education

Bachelor's degree or equivalent in Marketing/Communications/Journalism

Tools

CRM systems

Email marketing platforms

Analytics tools

Job description

CAIR Action, the 501(c)(4) advocacy arm of the Council on American-Islamic Relations (the nation's largest Muslim civil rights organization), seeks a senior marketing and communications professional to lead brand strategy, messaging, and digital engagement efforts. This remote position, based in Washington, DC, reports directly to the Executive Director.

Key Responsibilities

• Develop and implement integrated marketing and communications strategies aligned with the organization's civic engagement and policy advocacy mission
• Manage and maintain brand identity, ensuring consistent voice and messaging across all platforms
• Design and execute multi-channel campaigns using email, web, social media, and digital tools
• Create and edit communications materials for advocacy initiatives, civic engagement campaigns, and fundraising efforts
• Build and grow audience engagement across digital channels
• Monitor and analyze communications metrics and performance data to optimize campaign effectiveness
• Coordinate messaging alignment across internal departments
• Cultivate and maintain media relationships to amplify organizational messaging and earn media coverage
• Supervise external vendors and creative partners
• Hire, develop, and lead communications staff as the organization expands

Required Qualifications

• Extensive nonprofit or advocacy sector marketing and communications experience
• Proven track record developing and executing strategic campaigns
• Strong writing and storytelling capabilities
• Proficiency managing integrated digital marketing campaigns across multiple channels
• Knowledge of analytics platforms and CRM/email marketing systems
• Ability to work effectively with limited resources and in developing organizations
• Bachelor's degree or equivalent experience in Marketing, Communications, Journalism, or related field

Preferred Qualifications

• Experience in nonprofit civic engagement or advocacy organizations
• Understanding of Muslim American community issues

Commitment to inclusivity and diversity