Marketing Co-Op: Market Insights & Strategy Intern

ITW; Danvers (MN); On-site; USD 33,000 - 40,000; Full time

Job summary

ITW Performance Polymers in Danvers, MA is seeking a Marketing Co-Op Intern to support strategic market research and growth initiatives across our product portfolio. You will gather customer insights through primary and secondary research and contribute to segmentation analyses.

You will lead a capstone project, presenting actionable insights to senior leadership and collaborating with Product Management, Sales, and R&D to align research with business objectives.

Qualifications

• Strong analytical and critical thinking skills.
• Excellent written and verbal communication.
• Proficiency in Excel, PowerPoint, and data visualization tools.

Responsibilities

• Support market research through primary and secondary sources.
• Assist in segmentation analysis across industry verticals, geography, and customer profiles.
• Synthesize findings into actionable insights and presentations.
• Collaborate with Product Management, Sales, and R&D to align research with goals.
• Maintain documentation of sources, methodologies, and findings.
• Lead a capstone project identifying new opportunities and presenting insights to leadership.

Skills

Analytical thinking

Written & verbal communication

Detail-oriented

Education

Master's degree in Marketing, Business, Economics, or related field

GPA 3.0 or higher

Tools

Excel

PowerPoint

Data visualization tools

Job description

ITW Performance Polymers in Danvers, MA is seeking a Marketing Co-Op Intern to support strategic market research and growth initiatives across our product portfolio. You will gather customer insights through primary and secondary research and contribute to segmentation analyses.

You will lead a capstone project, presenting actionable insights to senior leadership and collaborating with Product Management, Sales, and R&D to align research with business objectives.