Marketing Automation Manager

Chubb Benefits; Columbia (SC); Hybrid; USD 80,000 - 120,000; Full time

Benefits offered by this job

Health insurance

401(k) match

Disability insurance

Life insurance

Job summary

Chubb Benefits seeks a Marketing Automation Manager to build, execute, and optimize automated communications for benefits messaging. You will collaborate with marketing, content, operations, and business stakeholders to craft campaign workflows, segment audiences, and report on performance in a fast-paced environment.

The ideal candidate brings 3–5 years in marketing automation, hands-on experience with Marketo/HubSpot/Salesforce Marketing Cloud, and a detail-oriented, collaborative mindset to

Qualifications

• Bachelor’s degree in marketing, communications, business, or a related field, or equivalent experience.
• 3–5 years of experience in marketing automation, email marketing, digital marketing, or a related role
• Experience using marketing automation platforms such as Marketo, HubSpot, Salesforce Marketing Cloud, or similar tools

Responsibilities

• Build, launch, and manage automated communications and workflows within the MOD ecosystem for Chubb Benefits/Combined sales teams
• Segment audiences and support personalized messaging for benefits, enrollment, and related communications
• Partner with cross-functional teams to align automation efforts with business goals, timelines, and approval processes
• Monitor automation and site performance and recommend improvements to increase engagement and effectiveness
• Maintain data quality, list hygiene, and compliance with internal standards and regulatory requirements
• Manage day-to-day use of marketing automation platforms and troubleshoot issues as needed
• Support lead nurturing, email marketing, and lifecycle communication programs related to benefits offerings
• Create reports and share insights on performance, audience engagement, and process improvements
• Contribute to testing, optimization, and workflow enhancements
• Stay current on marketing automation best practices, tools, and trends relevant to benefits communications

Skills

Project management

Analytical skills

Written and verbal communication

Attention to detail

Collaboration

Education

Bachelor's degree in marketing, communications, business, or related field

Tools

Marketo

HubSpot

Salesforce Marketing Cloud

Job description

Chubb Benefits is seeking a Marketing Automation Manager to join our fast-paced, high energy, growing company. We are proud of our tradition of success in the insurance industry of over 100 years. Come join our team of hard-working, talented professionals!

Position Summary

The Marketing Automation Manager supports Chubb Benefits/Combined by building, executing, and optimizing automated communications that help deliver clear, timely, and effective benefits messaging. This mid-level role partners with marketing, content, operations, and business stakeholders to build campaign workflows, audience segmentation, and reporting across a range of benefits-related communications. The ideal candidate is detail-oriented, collaborative, and comfortable working in a fast-paced, review-driven environment.

Key Responsibilities

• Build, launch, and manage automated communications and workflows within the MOD ecosystem for Chubb Benefits/Combined sales teams
• Segment audiences and support personalized messaging for benefits, enrollment, and related communications
• Partner with cross-functional teams to align automation efforts with business goals, timelines, and approval processes
• Monitor automation and site performance and recommend improvements to increase engagement and effectiveness
• Maintain data quality, list hygiene, and compliance with internal standards and regulatory requirements
• Manage day-to-day use of marketing automation platforms and troubleshoot issues as needed
• Support lead nurturing, email marketing, and lifecycle communication programs related to benefits offerings
• Create reports and share insights on performance, audience engagement, and process improvements
• Contribute to testing, optimization, and workflow enhancements
• Stay current on marketing automation best practices, tools, and trends relevant to benefits communications

Qualifications

• Bachelor’s degree in marketing, communications, business, or a related field, or equivalent experience
• 3–5 years of experience in marketing automation, email marketing, digital marketing, or a related role
• Experience using marketing automation platforms such as Marketo, HubSpot, Salesforce Marketing Cloud, or similar tools
• Strong organizational and project management skills
• Ability to manage multiple priorities and deadlines in a fast-paced environment
• Strong analytical skills and comfort working with data and performance metrics
• Excellent written and verbal communication skills
• Strong attention to detail and problem-solving skills
• Ability to work effectively in a collaborative, review-driven environment

Preferred Qualifications

• Experience supporting benefits communications, enrollment campaigns, or insurance-related marketing
• Familiarity with CRM integration, lead management, campaign reporting, A/B testing, segmentation, and journey mapping
• Experience working in a regulated or enterprise environment

Success in This Role Looks Like

• Automated functionalities are executed accurately and on time
• Benefits messaging is clear, consistent, and aligned with Chubb Benefits/Combined standards
• Audience targeting and personalization improve engagement
• Reporting and insights help guide campaign decisions
• Automation processes are reliable, efficient, and continuously improving

Office Location: 1201 Main Street Columbia, South Carolina

In-Office Expectation: 4x day in office, 1 day remote

OUR BENEFITS

As a Chubb corporate employee, you have access to one of the most comprehensive benefit plans in the business, designed to meet your needs and help you reach your financial goals. More details can be found here. Chubb is committed to supporting its employees with a comprehensive compensation package that is appropriate in the market where they work. Below are several of the many benefits we offer our employees:

• Health insurance
• A company-match 401(k) plan
• Disability insurance
• Life insurance

ABOUT CHUBB BENEFITS

Combined Insurance Company of America (Chubb Benefits) is a leading provider of supplemental accident, health, disability, and life insurance products in the U.S. and Canada. Headquartered in Chicago with a tradition of more than 100 years of success, we are committed to making the world of supplemental insurance easy to understand. The company has an A+ rating by the Better Business Bureau and an A + (Superior) financial strength rating by AM Best.

ABOUT CHUBB

Chubb is a world leader in insurance. With operations in 54 countries, Chubb provides commercial and personal property and casualty insurance, personal accident and supplemental health insurance, reinsurance, and life insurance to a diverse group of clients. The company is distinguished by its extensive product and service offerings, broad distribution capabilities, exceptional financial strength, underwriting excellence, superior claims handling expertise and local operations globally.