Marketing Automation Manager

Chubb European Group Ltd.; Columbia (SC); On-site; USD 70,000 - 100,000; Full time

Job summary

Chubb Benefits is seeking a Marketing Automation Manager to join our fast-paced, high energy, growing team. You will build, execute, and optimize automated communications for benefits messaging, partnering with marketing, content, operations, and stakeholders in a dynamic environment.

The ideal candidate has 3–5 years of marketing automation experience, is detail-oriented, and comfortable working in a review-driven setting.

Qualifications

• Bachelor's degree in marketing, communications, business or related field.
• 3–5 years of experience in marketing automation or related roles.
• Experience with Marketo, HubSpot, or Salesforce Marketing Cloud.

Responsibilities

• Build, launch, and manage automated communications and workflows.
• Segment audiences and tailor messaging for benefits campaigns.
• Collaborate with cross-functional teams to align automation with goals and timelines.
• Monitor performance and optimize to improve engagement.
• Maintain data quality and regulatory compliance.
• Support lead nurturing and lifecycle communications for benefits offerings.
• Create reports and share insights on performance and engagement.
• Stay updated on marketing automation best practices and tools.

Skills

Marketing automation

Email marketing

Digital marketing

Project management

Data analysis

Communication

Collaboration

Education

Bachelor's degree in marketing, communications, business

Tools

Marketo

HubSpot

Salesforce Marketing Cloud

Job description

Chubb Benefits is seeking a Marketing Automation Manager to join our fast-paced, high energy, growing company.We are proud of our tradition of success in the insurance industry of over 100 years. Come join our team of hard-working, talented professionals!

Position Summary

The Marketing Automation Manager supports Chubb Benefits/Combined by building, executing, and optimizing automated communications that help deliver clear, timely, and effective benefits messaging. This mid-level role partners with marketing, content, operations, and business stakeholders to build campaign workflows, audience segmentation, and reporting across a range of benefits-related communications. The ideal candidate is detail-oriented, collaborative, and comfortable working in a fast-paced, review-driven environment.

Key Responsibilities

• Build, launch, and manage automated communications and workflows within the MOD ecosystem for Chubb Benefits/Combined sales teams
• Segment audiences and support personalized messaging for benefits, enrollment, and related communications
• Partner with cross-functional teams to align automation efforts with business goals, timelines, and approval processes
• Monitor automation and site performance and recommend improvements to increase engagement and effectiveness
• Maintain data quality, list hygiene, and compliance with internal standards and regulatory requirements
• Manage day-to-day use of marketing automation platforms and troubleshoot issues as needed
• Support lead nurturing, email marketing, and lifecycle communication programs related to benefits offerings
• Create reports and share insights on performance, audience engagement, and process improvements
• Contribute to testing, optimization, and workflow enhancements
• Stay current on marketing automation best practices, tools, and trends relevant to benefits communications

Qualifications

• Bachelor’s degree in marketing, communications, business, or a related field, or equivalent experience
• 3–5 years of experience in marketing automation, email marketing, digital marketing, or a related role
• Experience using marketing automation platforms such as Marketo, HubSpot, Salesforce Marketing Cloud, or similar tools
• Strong organizational and project management skills
• Ability to manage multiple priorities and deadlines in a fast-paced environment
• Strong analytical skills and comfort working with data and performance metrics
• Excellent written and verbal communication skills
• Strong attention to detail and problem-solving skills
• Ability to work effectively in a collaborative, review-driven environment

Preferred Qualifications

• Experience supporting benefits communications, enrollment campaigns, or insurance-related marketing
• Familiarity with CRM integration, lead management, campaign reporting, A/B testing, segmentation, and journey mapping
• Experience working in a regulated or enterprise environment

Success in This Role Looks Like

• Automated functionalities are executed accurately and on time
• Benefits messaging is clear, consistent, and aligned with Chubb Benefits/Combined standards
• Audience targeting and personalization improve engagement
• Reporting and insights help guide campaign decisions
• Automation processes are reliable, efficient, and continuously improving