Marketing Associate (B2B Marketing & Trade Shows)

TC Nu-Star, Inc.; Barden (MN); Hybrid; USD 55,000 - 75,000; Full time

Job summary

PowerPusher is seeking a Marketing Associate to help grow our brand, support our dealer network, and generate new business. You will execute B2B campaigns, coordinate trade shows, create emails and video content, manage our site and social presence, and support product launches and dealer programs.

Ideal candidates bring 3–5 years in B2B marketing, strong writing and project management skills, and experience with CRM, marketing automation, digital marketing, and website management.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• 3–5 years of B2B marketing experience.
• Strong writing, organizational, and project management skills.
• Experience with CRM systems, marketing automation, digital marketing, and website management.
• Ability to manage multiple projects while maintaining exceptional attention to detail.

Responsibilities

• Execute B2B marketing campaigns across digital and traditional channels.
• Coordinate trade shows and industry events from planning to execution.
• Create engaging content, including emails, videos, product collateral, and social media posts.
• Manage website content and social media platforms.
• Support new product launches and dealer marketing initiatives.
• Partner with Sales to generate leads and strengthen customer relationships.
• Measure campaign performance and identify opportunities to improve results.

Skills

B2B marketing

Content creation

Campaign management

Project management

CRM systems

Marketing automation

Digital marketing

Website management

Attention to detail

Education

Bachelor's degree in Marketing, Communications, Business, or a related field

Job description

Help Us Move Industries Forward

At PowerPusher, we design and manufacture innovative powered tugs and material handling equipment that help businesses move heavy loads safely and efficiently around the world. We're looking for a creative, organized, and hands-on Marketing Associate to help grow our brand, support our dealer network, and generate new business.

If you're a marketing professional who enjoys wearing multiple hats, rolling up your sleeves, and seeing your ideas come to life, we'd love to meet you.

What You'll Do

• Execute B2B marketing campaigns across digital and traditional channels
• Coordinate trade shows and industry events from planning to execution
• Create engaging content, including emails, videos, product collateral, and social media posts
• Manage website content and social media platforms
• Support new product launches and dealer marketing initiatives
• Partner with Sales to generate leads and strengthen customer relationships
• Measure campaign performance and identify opportunities to improve results

What We're Looking For

• Bachelor's degree in Marketing, Communications, Business, or a related field
• 3–5 years of B2B marketing experience
• Strong writing, organizational, and project management skills
• Experience with CRM systems, marketing automation, digital marketing, and website management
• Ability to manage multiple projects while maintaining exceptional attention to detail

Bonus Points If You Have

• Experience in manufacturing or industrial marketing
• Trade show and event management experience
• Graphic design or video editing skills
• Knowledge of SEO/SEM best practices
• Experience supporting dealer or distributor networks

Location

Hybrid position based in Shakopee, Minnesota, with regular in-office collaboration and flexibility for remote work as business needs allow.

Why PowerPusher?

We're a collaborative, growing company where your ideas matter and your work makes a real impact. If you're looking for a role with variety, visibility, and the opportunity to help shape the future of our marketing efforts, you'll fit right in.

PowerPusher is an Equal Opportunity Employer. Employment is contingent upon successfully passing a pre-employment background check. We participate in E-Verify to confirm employment eligibility for all new hires.