Marketing Assistant – Fixed Ops & Digital Marketing

Modern Auto Group; Winston-Salem (NC); On-site; USD 38,000 - 52,000; Full time

Job summary

Modern Support Center in Winston‑Salem, NC is seeking a Marketing Assistant to support Fixed Ops marketing and administrative duties across Digital, Social, Traditional, and Community Relations. You will partner with the Director to establish marketing processes and ensure cohesive campaigns across all touchpoints.

You will manage budgets, assist with invoicing, co‑op submissions, and monthly incentive updates from GMs, while supporting the team with reporting and analysis to optimize marketing

Qualifications

• Fundamentals of marketing knowledge.
• Familiar with digital, web, social, email, and traditional marketing.
• Ambitious and goal‑oriented, but willing to roll up sleeves and get the work done.
• Works well with a team and embraces collaboration.
• Attention to detail is vital.
• Proficient in Microsoft Office: Word, Excel, PowerPoint.
• Familiarity with social media metrics, Google Analytics, SEO/SEM, digital display is a plus.
• Occasional regional travel to store network.
• Bachelor’s degree in Marketing or Business Administration preferred but not required.

Responsibilities

• In partnership with the Director, help establish process and procedures for Fixed Ops marketing.
• Support all Fixed Ops marketing strategies across digital, social, traditional, and Community Relations touchpoints.
• Assist with budgeting, invoicing, and partnership coordination with finance and vendors.
• Process Co‑op submissions and track spending to ensure OEM programs.
• Lead distribution and management of in‑store marketing materials across the store network.
• Assist community events and represent the Modern brand per policy.
• Provide marketing support and reporting, including SWOT analysis and routine updates for the GM team.
• Be the primary contact early each month to gather incentives and deals updates from GMs.

Skills

Marketing basics

Digital marketing

Team collaboration

Attention to detail

MS Office

Social media metrics

SEO/SEM

Travel willingness

Education

Bachelor’s degree in Marketing or Business Administration

Tools

CRM software

Canva

Google Analytics

Job description

Modern Support Center in Winston‑Salem, NC is seeking a Marketing Assistant to support Fixed Ops marketing and administrative duties across Digital, Social, Traditional, and Community Relations. You will partner with the Director to establish marketing processes and ensure cohesive campaigns across all touchpoints.

You will manage budgets, assist with invoicing, co‑op submissions, and monthly incentive updates from GMs, while supporting the team with reporting and analysis to optimize marketing