We’re looking for a new team member who loves stories. Not just the ones found in books, but the ones that happen every day at the library. As part of our Marketing team, you’ll help tell those stories by promoting literacy, programs, services, and community connections across a variety of platforms. We’re looking for someone who is social media savvy, creative, outgoing, and not afraid to be the main character in a video, photo, or community event when the story calls for it.
Under the direction of the Marketing & PR Manager, the Marketing Assistant supports the promotion of the library’s brand, programs, services, collections, and events through social media, digital and print marketing, photography, video, and community engagement.
- Collaborate with the Marketing team and library staff to develop engaging content for social media platforms.
- Assistwithmarketingeffortsthatpromotethelibrary’scollections,programs,andservices.
- Create, schedule, and publish social media content across platforms including Facebook, Instagram, TikTok, Threads, and X.
- Monitor social media channels and track performance to help optimize reach, engagement, and messaging.
- Photograph and record video at library programs, events, and community activities.
- Create short-form vertical video content for Instagram Reels and TikTok.
- Organize and maintain the library’s digital photo and video collections, including adding captions and identifying information for promotional and archival purposes.
- Help maintain consistent library branding and accessible design across marketing materials.
- Engage professionally and positively with community members through social media and at library programs and events.
- Stay current with social media trends, marketing practices, and emerging technologies.
- Perform other duties as assigned.
Education/Experience
- Bachelor’sdegreeincommunication,marketing,orequivalentexperienceinarelated field desired.
- 1–2 years of professional social media experience preferred, including creating and managing content for a business, organization, or nonprofit. Relevant internship, freelance, or equivalent experience may be considered.
Required Qualifications & Skills
- Strong working knowledge of social media platforms, particularly Instagram, Facebook, TikTok, Threads, and X.
- Experience creating and scheduling social media content.
- Understanding of analytics, engagement tracking, and current social media trends.
- Strong writing, proofreading, and verbal communication skills.
- Strong photography and visual composition skills.
- Basic video editing skills and familiarity with short-form video.
- Strong organizational skills and the ability to manage multiple projects and priorities.
- Ability to work independently while also collaborating effectively with a team.
- Comfortable interacting with the public and representing the library in a friendly, professional manner.
- Creative, curious, dependable, and willing to learn new tools and technologies.
Technical & Software Skills
- Strong knowledge and proficiency with Microsoft Office, Adobe Creative Suite, Canva, and CapCut.
- Experience with Constant Contact and/or other email marketing platforms preferred
- Willingness and ability to learn new software and technologies
JobClassification:Non-exempt
Hours:18hoursperweek,includingnightsandweekends,asneeded.Hoursmayincreasebasedon business needs.
PayRange:$16.65-$20.75,dependingonexperience