Marketing and Visual Experience Lead, UGG NA

UGG; Pennsylvania; Remote; USD 70,000 - 75,000; Full time

Job summary

An innovative company seeks a creative Marketing and Visual Experience Lead to elevate brand identity across various platforms. This role involves executing immersive experiences, collaborating with cross-functional teams, and overseeing visual merchandising strategies. The ideal candidate excels in storytelling and design, pushing boundaries to deepen consumer connections. With a commitment to diversity and inclusion, this position offers a dynamic environment for growth and creativity. Join a forward-thinking team that values your authentic self and fosters professional development.

Benefits

Competitive pay and bonuses

Financial planning and wellbeing benefits

Time off and recharge support

Extras, discounts, and perks

Growth and development opportunities

Comprehensive health and wellness programs

Qualifications

• Proven experience in visual merchandising and experiential activations.
• Collaborative, innovative, and focused on brand consistency.

Responsibilities

• Support and execute immersive brand experiences to enhance storytelling.
• Collaborate with teams for seamless execution of marketing stories.

Skills

Visual Merchandising

Experiential Marketing

Brand Storytelling

Cross-Functional Collaboration

Trend Awareness

Job description

Marketing and Visual Experience Lead, UGG NA

Join to apply for the Marketing and Visual Experience Lead, UGG NA role at UGG.

At Deckers Brands, we believe in fostering an inclusive environment where every employee can bring their authentic self, be valued, and supported as a whole person, both at work and beyond. Our commitment to diversity and inclusion drives our success and positive impact on communities and the world.

Job Title:

Marketing and Visual Experience Lead, UGG NA

Reports to:

Director, Marketplace Experience

Location:

Remote – US (States: Arizona, California, Colorado, Indiana, Massachusetts, Minnesota, New York, Oregon, Pennsylvania, Texas, Utah, Washington)

The Role

We seek a highly creative and strategic Marketing & Visual Experience Lead for North America to bring UGG to life across wholesale, DTC, and experiential moments. Responsibilities include executing immersive, cohesive environments that elevate the brand’s identity, aligned with the global vision. The ideal candidate is passionate about design, storytelling, and consumer engagement, using visual and experiential elements to evoke emotion and deepen connections with the UGG audience.

We celebrate diversity of background, experiences, and identity, committed to an inclusive, equitable workplace where all can Come as They Are. Diverse perspectives make us Better Together.

Your Impact

The primary functions include, but are not limited to:

• Brand Storytelling & Experience Design: Support and execute immersive brand experiences (e.g., Feel House, UGG Season) that enhance storytelling through design, creating visually compelling environments across all UGG spaces.
• Retail & Wholesale Visual Execution: Collaborate with marketing and retail teams to ensure seamless execution of marketing stories across all consumer touchpoints, including in-store displays, pop-ups, and activations.
• Cross-Functional Collaboration: Work with global retail, marketing teams, and outside agencies to ensure visual and experiential consistency.
• Seasonal Implementation: Support seasonal marketing initiatives aligned with product and brand priorities.
• Visual Merchandising Excellence: Oversee visual merchandising strategies that reinforce brand identity and drive results.
• Innovation & Trend Awareness: Stay ahead of industry trends to bring fresh ideas to the brand.
• Performance Analysis & Optimization: Evaluate impact and leverage insights to improve future activations.

Who You Are

You excel at translating brand strategy into visually compelling, emotionally resonant experiences. With a strong background in visual merchandising and experiential marketing, you thrive in fast-paced, collaborative environments, leading cross-functional teams to deliver innovative brand expressions. You stay ahead of trends, push boundaries, and seek to deepen consumer connections.

Qualifications

Proven experience in visual merchandising, experiential activations, and storytelling. Collaborative, innovative, and focused on brand consistency and excellence.

What We Offer

• Competitive pay and bonuses
• Financial planning and wellbeing benefits
• Time off and recharge support
• Extras, discounts, and perks
• Growth and development opportunities
• Comprehensive health and wellness programs

Salary range: $70,000 - $75,000, determined by location, skills, experience, and education. Specifics shared during the hiring process.

Equal Employment Opportunity

We are proud to be an equal opportunity employer, welcoming applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability, or other identities.