Marketing and Visual Experience Lead, UGG NA

UGG; Massachusetts; Remote; USD 70,000 - 75,000; Full time

Job summary

An innovative company seeks a creative Marketing & Visual Experience Lead to elevate brand identity through immersive experiences. This role focuses on storytelling and visual merchandising, ensuring consistency across all consumer touchpoints. The ideal candidate thrives in collaborative environments, bringing fresh ideas and insights to enhance consumer connections. With a commitment to diversity and inclusion, the company offers competitive compensation and growth opportunities, making it an exciting place to advance your career while making a positive impact.

Benefits

Competitive pay and bonuses

Financial planning and wellbeing support

Time off and recharge opportunities

Perks and discounts

Growth and development programs

Health and wellness benefits

Qualifications

• Strong experience in visual merchandising and experiential activations.
• Collaborative, innovative, and execution-focused.

Responsibilities

• Support immersive brand experiences that enhance storytelling through design.
• Partner with marketing and retail teams for seamless execution across touchpoints.
• Develop visual merchandising strategies that reinforce brand identity.

Skills

Visual Merchandising

Experiential Marketing

Storytelling

Collaboration

Innovation

Job description

Marketing and Visual Experience Lead, UGG NA

Join to apply for the Marketing and Visual Experience Lead, UGG NA role at UGG.

At Deckers Brands, we believe that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Our mission is to deliver exceptional results, foster an inclusive workplace, and positively impact communities and the world around us.

Job Title:

Marketing and Visual Experience Lead, UGG NA

Reports to:

Director, Marketplace Experience

Location:

Remote – US (approved states include Arizona, California, Colorado, Indiana, Massachusetts, Minnesota, New York, Oregon, Pennsylvania, Texas, Utah, Washington)

The Role

We are seeking a creative and strategic Marketing & Visual Experience Lead for North America to bring UGG to life across wholesale, DTC, and experiential moments. This role involves executing immersive environments and experiences that elevate the brand’s identity while aligning with the global vision. The ideal candidate has a passion for design, storytelling, and consumer engagement, leveraging visual and experiential elements to evoke emotion and build deeper connections with the UGG audience.

We celebrate diversity and inclusion, ensuring an equitable workplace where all employees can Come as They Are. We believe that diverse perspectives make us Better Together.

Your Impact

The primary responsibilities include:

1. Brand Storytelling & Experience Design: Support and execute immersive brand experiences that enhance storytelling through design, creating visually compelling environments across all UGG spaces.
2. Retail & Wholesale Visual Execution: Partner with marketing and retail teams to ensure seamless execution of marketing stories across all consumer touchpoints.
3. Cross-Functional Collaboration: Work with global retail, marketing teams, and outside agencies to ensure visual and experiential consistency.
4. Seasonal Implementation: Support seasonal marketing initiatives ensuring alignment with product and brand priorities.
5. Visual Merchandising Excellence: Develop and implement visual merchandising strategies that reinforce brand identity and drive results.
6. Innovation & Trend Awareness: Stay ahead of industry trends to bring fresh ideas to the brand.
7. Performance Analysis & Optimization: Evaluate the impact of initiatives and use insights to optimize future activations.

Who You Are

You excel at translating brand strategy into compelling, emotionally resonant experiences. You have a background in visual merchandising and experiential marketing, thrive in collaborative environments, and are driven by a desire to push boundaries and deepen consumer connection.

Qualifications

Strong experience in visual merchandising, experiential activations, and storytelling. Collaborative, innovative, and execution-focused.

What We Offer

• Competitive pay and bonuses
• Financial planning and wellbeing support
• Time off and recharge opportunities
• Perks and discounts
• Growth and development programs
• Health and wellness benefits

Salary range: $70,000 - $75,000, dependent on location and experience.

Equal Employment Opportunity

We are proud to be an equal opportunity employer, welcoming applicants of all backgrounds and identities.