Marketing Analytics Lead: Insights & AI

CBRE; Miami (FL); On-site; USD 100,000 - 120,000; Full time

Benefits offered by this job

401(k)

Dental insurance

Health insurance

Life insurance

Vision insurance

Job summary

CBRE, a global leader in commercial real estate services, is seeking a Manager, Marketing Analytics to turn marketing data into actionable insight. You will partner with leadership to measure campaign performance, channel mix, and marketing's impact on business outcomes.

You’ll develop data visualizations and narratives, applying AI to increase speed and quality, and mentor a marketing analyst within a global analytics community.

Qualifications

• 5–8 years in marketing analytics or digital analytics.
• Strong data storytelling for senior audiences.
• Experience with AI tools in analytics is a plus.

Responsibilities

• Interpret marketing performance data across attribution, funnel, segmentation, and channel performance; translate analysis into findings and recommendations.
• Develop data visualizations and narratives using AI tools to produce sharper insights.
• Serve as a trusted analytical partner to stakeholders and turn questions into analyses.
• Engage marketing teams across regions, building relationships and contributing to analytics practice.

Skills

Data storytelling

Tableau/Power BI

AI tools

Stakeholder comms

Marketing analytics

Education

Bachelor's degree preferred

Tools

Tableau

Power BI

Job description

CBRE, a global leader in commercial real estate services, is seeking a Manager, Marketing Analytics to turn marketing data into actionable insight. You will partner with leadership to measure campaign performance, channel mix, and marketing's impact on business outcomes.

You’ll develop data visualizations and narratives, applying AI to increase speed and quality, and mentor a marketing analyst within a global analytics community.