Marketing Analytics Data Scientist

Publix Super Markets, Inc.; Lakeland (FL); Remote; USD 124,000 - 149,000; Full time

Job summary

Publix Super Markets, Inc. is seeking a data science specialist to build scalable ML-driven analytics that enhance customer experiences and marketing performance across Publix channels. You will consult on personalization and design programs across marketing, omni-channel, and store hierarchies.

Responsibilities include analyzing large datasets, creating learning systems, and improving model accuracy and integration with enterprise systems. Remote-friendly with Lakeland, FL as a base.

Qualifications

• Experience building scalable data science solutions using ML/AI.
• Strong data exploration and modeling skills.
• Ability to drive analytics initiatives across channels and marketing.

Responsibilities

• Develop scalable data science analytical solutions using ML/AI to automate and optimize business processes.
• Provide research-based consultation to support customer interface personalization across Publix.
• Design and measure customer personalization programs at multiple levels (marketing, omni-channel, product hierarchy, store).
• Analyze customer, transaction, and campaign data to uncover trends in marketing performance and behavior.
• Build learning systems that monitor data flows and adapt to changes in preferences and business goals.
• Manipulate large datasets using data mining, statistics, and ML techniques.
• Develop scalable processes for data analysis, model development, and deployment.
• Analyze and troubleshoot complex systems to improve accuracy, performance, and integration.

Skills

Machine learning

Data mining

Statistics

Scalable analytics

Job description

Develop advanced analytics and machine learning capabilities to improve customer experiences and marketing performance across Publix channels.

Responsibilities

• Develop and implement scalable data science analytical solutions using machine learning and artificial intelligence to automate and optimize business processes and improve efficiency and financial results
• Provide research-based consultation and recommendations to support customer interface personalization across Publix
• Contribute to the design and measurement of customer personalization programs at the Marketing channel, omni-channel, product hierarchy, and store level
• Analyze customer, transaction, and campaign data to uncover trends and patterns in marketing campaign performance and customer behavior
• Build learning systems that monitor data flows and respond to changes in customer preferences, network constraints, and business objectives
• Manipulate large datasets to discover and extract business insights using data mining, statistics, and machine learning techniques
• Develop scalable, efficient processes for large-scale data analysis, model development, and model implementation
• Analyze and troubleshoot highly complex systems to improve accuracy, performance, and integration with updates to other enterprise systems

Location and Remote Work

• Lakeland, FL (remote)
• Publix can offer virtual/remote employment in: FL, GA, AL, TN, SC, NC, VA, KY

Compensation

• USD 12,220 per month